---
type: "Topics"
locale: "en"
url: "https://longbridge.com/en/topics/100000000826363.md"
description: "Cook said there are other "enormous opportunities for Apple in AI. Excited about Siri AI, and the ability to run some percentage of requests on device is strategic and a competitive weapon"My take: The meat of Apple's AI opportunity over the next couple of years is the new Siri AI's ability to power to an upgrade cycle and bring in new users because it would be AI that just works. Other new "enormous" opportunities that will be opened up because of inference on device is likely something on wearables and an AI first device.  $Apple(AAPL.US)Source: Gene Munster"
datetime: "2026-07-31T00:27:08.000Z"
locales:
  - [en](https://longbridge.com/en/topics/100000000826363.md)
  - [zh-CN](https://longbridge.com/zh-CN/topics/100000000826363.md)
  - [zh-HK](https://longbridge.com/zh-HK/topics/100000000826363.md)
author: "[Gene Munster](https://longbridge.com/en/profiles/21804449.md)"
generator: "portal-rs"
---

# Cook said there are other "enormous opportunit…


### Related Stocks

- [SIRI.US](https://longbridge.com/en/quote/SIRI.US.md)
- [COOK.US](https://longbridge.com/en/quote/COOK.US.md)
- [AAPL.US](https://longbridge.com/en/quote/AAPL.US.md)
- [603020.CN](https://longbridge.com/en/quote/603020.CN.md)

---
> **Disclaimer: This article is for reference only and does not constitute any investment advice.**