$Procter & Gamble(PG.US) basically didn't move, $Diageo(DEO.US) fell slightly by two percentage points – both the daily chemicals and spirits sectors, as essential consumption, have been very stable when the market is volatile. Defensive stocks like $Procter & Gamble(PG.US) with high dividends don't attract much capital when the VIX isn't high, so they just lie quietly; the slight decline in $Diageo(DEO.US) is more due to the old problem of weak spirits demand slowly grinding on, and no catalyst for a reversal is visible in the short term.