---
title: "Apple apologizes after an advertisement shot in Thailand sparks dissatisfaction among Thai netizens"
type: "News"
locale: "zh-CN"
url: "https://longbridge.com/zh-CN/news/210648782.md"
description: "An Apple advertisement shot in Thailand sparked controversy due to visual effects. Apple has apologized and removed the ad, stating that the original intention was to praise Thailand's optimism and culture, and apologizing for not fully showcasing the vibrancy of present-day Thailand"
datetime: "2024-08-03T13:06:18.000Z"
locales:
  - [zh-CN](https://longbridge.com/zh-CN/news/210648782.md)
  - [en](https://longbridge.com/en/news/210648782.md)
  - [zh-HK](https://longbridge.com/zh-HK/news/210648782.md)
---

> 支持的语言: [English](https://longbridge.com/en/news/210648782.md) | [繁體中文](https://longbridge.com/zh-HK/news/210648782.md)


# Apple apologizes after an advertisement shot in Thailand sparks dissatisfaction among Thai netizens

According to reports from CNN and the Bangkok Post in Thailand on August 3rd, Apple issued an apology for a recent advertisement filmed in Thailand that sparked dissatisfaction among Thai netizens due to its visual effects. The advertisement, which lasted about 10 minutes, was released earlier this month on Apple's official YouTube account and subsequently sparked controversy. The Bangkok Post reported that Apple has since removed the advertisement. According to CNN, a spokesperson for Apple told the media that the advertisement is "no longer being aired." The spokesperson also mentioned that Apple collaborated with a Thai company to film this advertisement in Thailand. "We originally wanted to praise the optimism and culture of this country, and we apologize for not fully showcasing the vibrancy of today's Thailand," he added

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