---
title: "巨头激战 AI 应用 “超级入口”"
description: "当前互联网巨头如字节豆包、腾讯元宝和阿里夸克正在激烈竞争，力求打造 AI 应用 “超级入口”，以抢占用户心智。各公司加大投入，推出多款 AI 产品，然而面临同质化竞争及用户留存度不足的挑战。"
type: "news"
locale: "zh-CN"
url: "https://longbridge.com/zh-CN/news/234120949.md"
published_at: "2025-04-01T23:25:51.000Z"
---

# 巨头激战 AI 应用 “超级入口”

> 当前互联网巨头如字节豆包、腾讯元宝和阿里夸克正在激烈竞争，力求打造 AI 应用 “超级入口”，以抢占用户心智。各公司加大投入，推出多款 AI 产品，然而面临同质化竞争及用户留存度不足的挑战。

打造一款能抢占用户心智的 AI 应用 “超级入口”，成为当前互联网巨头的一场新战役。字节豆包、腾讯元宝、阿里夸克，三大互联网巨头如今都在加大对应用产品的投入力度，致力于打造 AI 时代的 C 端标杆产品，再加上 DeepSeek、Kimi、智谱、百度文小言、360 纳米搜索等各类应用产品，AI“超级入口” 之争鏖战正酣。虽然各厂商根据自身优势，在产品策略上有所不同，但仍然面临着同质化竞争、用户留存度及黏性不足的困境。

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