--- title: "苹果公司正在起诉 Apple Cinemas" description: "苹果公司正在起诉苹果电影院的拥有者 Sand Media，指控其侵犯商标。诉讼称，苹果电影院在扩张过程中试图利用苹果品牌，导致消费者混淆并稀释了苹果的品牌价值。苹果公司声称，尽管曾尝试友好解决此问题，Sand Media 却拒绝参与。诉讼强调了最近在苹果总部附近开设的一家电影院以及进一步扩张的计划，苹果公司认为这已经导致客户对两者之间的关系产生混淆" type: "news" locale: "zh-CN" url: "https://longbridge.com/zh-CN/news/251709880.md" published_at: "2025-08-05T21:17:28.000Z" --- # 苹果公司正在起诉 Apple Cinemas > 苹果公司正在起诉苹果电影院的拥有者 Sand Media，指控其侵犯商标。诉讼称，苹果电影院在扩张过程中试图利用苹果品牌，导致消费者混淆并稀释了苹果的品牌价值。苹果公司声称，尽管曾尝试友好解决此问题，Sand Media 却拒绝参与。诉讼强调了最近在苹果总部附近开设的一家电影院以及进一步扩张的计划，苹果公司认为这已经导致客户对两者之间的关系产生混淆 Apple is suing the owner of the Apple Cinemas theater chain, Sand Media, over alleged trademark infringement, as reported by *Reuters*. In the lawsuit, Apple alleges that Apple Cinemas and Sand Media have made efforts to “capitalize on the highly-regarded Apple brand in connection with the aggressive nationwide expansion” and that they have “refused to engage with Apple’s repeated efforts to resolve the matter amicably.” “Consumers should not go to an ‘Apple Cinemas’ theater thinking it is connected to the famous Apple brand, with all its goodwill and brand equity, when Apple Cinemas has no relation whatsoever to Apple,” Apple says. Apple Cinemas didn’t immediately reply to a request for comment. Apple Cinemas has operated “outside a few suburbs and city outskirts in New England,” Apple says. However, Apple Cinemas recently opened a theater in the San Francisco Bay Area within 50 miles of Apple’s Cupertino headquarters and plans to open another soon. “Already, Defendants’ actions have confused customers and diluted Apple’s brand,” Apple says. The lawsuit includes screenshots of social media posts asking if Apple Cinemas is related to Apple. Apple also notes that “media coverage of the theater openings on both coasts found it necessary to explain that Apple Cinemas was not affiliated with Apple Inc.” and includes examples. Apple Cinemas is planning an “aggressive national expansion to 100 theaters,” according to the lawsuit. ### Related Stocks - [AAPL.US - 苹果](https://longbridge.com/zh-CN/quote/AAPL.US.md) - [AAPB.US - 2 倍做多 AAPL ETF - GraniteShares](https://longbridge.com/zh-CN/quote/AAPB.US.md) - [AAPD.US - 苹果每日 1 倍做空 ETF - Direxion](https://longbridge.com/zh-CN/quote/AAPD.US.md) - [AAPU.US - 苹果每日 2 倍做多 ETF - Direxion](https://longbridge.com/zh-CN/quote/AAPU.US.md) - [AAPX.US - T-Rex 2X Long Apple Daily Target ETF](https://longbridge.com/zh-CN/quote/AAPX.US.md) - [AAPY.US - Kurv Yield Premium Strategy Apple Aapl ETF](https://longbridge.com/zh-CN/quote/AAPY.US.md) - [APLY.US - YieldMax AAPL Option Income Strategy ETF](https://longbridge.com/zh-CN/quote/APLY.US.md) ## Related News & Research | Title | Description | URL | |-------|-------------|-----| | 索羅斯逆市加碼微軟及 Nvidia 等科企 新買入黃金股 清倉 4 隻股份 | 索羅斯基金管理公司在 2022 年第四季度加大對微軟、英偉達和蘋果等大型科技股的投資，同時增持黃金股以對衝風險。基金還增持了 Atlassian、Salesforce 和 Uber 等軟體公司股票，但大幅減持了 Snowflake 和 Ci | [Link](https://longbridge.com/zh-CN/news/275990619.md) | | 蘋果公司將在 3 月 4 日有動作 | 蘋果公司將在紐約市於 3 月 4 日上午 9 點（東部時間）舉辦一次 “特別的蘋果體驗”，這與其通常在蘋果園區舉辦的活動有所不同。同時，倫敦和上海也將舉行相關活動。邀請函上寫着 “誠邀您參加”，並配有五彩斑斕的蘋果 logo，但沒有關於活動 | [Link](https://longbridge.com/zh-CN/news/276064980.md) | | FTC 主席致信 Tim Cook，Siri 延遲及更多：本週蘋果界動態 | 蘋果公司經歷了一個結果喜憂參半的星期，包括聯邦貿易委員會主席安德魯·弗格森（Andrew Ferguson）就蘋果新聞中涉嫌政治偏見的問題發出的信件。儘管中國智能手機市場下降了 23%，蘋果仍然保持了其市場地位。該公司在與 Optis Wi | [Link](https://longbridge.com/zh-CN/news/276008606.md) | | 圖表 - 由於對 AI 支出的擔憂影響估值，大型科技股損失數十億美元 | 大型科技股因對人工智能支出回報的擔憂，今年市場價值大幅下滑。微軟股價下跌 17%，市值損失 6130 億美元，而亞馬遜下跌 13.85%，市值蒸發 3430 億美元。英偉達、蘋果和 Alphabet 也經歷了下滑。這一變化反映了投資者情緒的 | [Link](https://longbridge.com/zh-CN/news/276046793.md) | --- > **免责声明**：本文内容仅供参考，不构成任何投资建议。