---
title: "2025 天猫双 11：商家可在 Lazada 同步开卖，开拓东南亚市场"
description: "2025 年天猫双 11 将于 10 月 20 日晚 8 点开卖，商家可在 Lazada 同步开卖，拓展东南亚市场。天猫与 Lazada 完成商家系统打通，商家无需注册新店，只需签署协议即可生成 “镜像店铺”。订单由天猫商家发货至国内中转仓，Lazada 负责跨境运输和售后。目前已有 3500 多家天猫品牌成功入驻 Lazada。"
type: "news"
locale: "zh-CN"
url: "https://longbridge.com/zh-CN/news/261538320.md"
published_at: "2025-10-17T02:25:21.000Z"
---

# 2025 天猫双 11：商家可在 Lazada 同步开卖，开拓东南亚市场

> 2025 年天猫双 11 将于 10 月 20 日晚 8 点开卖，商家可在 Lazada 同步开卖，拓展东南亚市场。天猫与 Lazada 完成商家系统打通，商家无需注册新店，只需签署协议即可生成 “镜像店铺”。订单由天猫商家发货至国内中转仓，Lazada 负责跨境运输和售后。目前已有 3500 多家天猫品牌成功入驻 Lazada。

2025 天猫双 11 将于 10 月 20 日晚 8 点正式开卖。记者从天猫获悉，今年双 11，所有天猫商家在国内获得爆发的同时，可在 Lazada 同步开卖，在东南亚 5 个市场也获得生意增长。双 11 之前，天猫已与 Lazada 完成商家系统打通，天猫商家无需注册新店，只需在后台签署协议，就会在 Lazada 生成一个一模一样的 “镜像店铺”，商品、库存、营销、优惠等都会同步更新。当订单产生的时候，天猫商家只要发货到国内中转仓，Lazada 将负责后续的跨境运输和售后，全程无需注册、无需组建海外团队。这些商品可在马来西亚、新加坡、泰国、越南、菲律宾 5 个海外市场销售，相当于为天猫商家零门槛开拓 5 个海外市场。目前，已有超 3500 家天猫品牌报名，成功入驻了 Lazada。

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