---
title: "Giordano's same-store sales in the third quarter fell by 0.5% year-on-year, while the first three quarters rose by 0.6%"
type: "News"
locale: "zh-CN"
url: "https://longbridge.com/zh-CN/news/262344377.md"
description: "GIORDANO announced that its same-store sales for the third quarter ending September were HKD 641 million, a year-on-year decrease of 0.5%. Global brand sales increased by 1.7% to HKD 961 million, with revenue at HKD 894 million, a year-on-year decline of 1.4%. For the first three quarters, same-store sales and revenue both grew by 0.6%, reaching HKD 2.029 billion and HKD 2.828 billion, respectively. Revenue in the Greater China region grew by 6.3% to HKD 1.285 billion, with online business revenue increasing by 22.8%. As of the end of September, the number of stores was 1,627, a decrease of 122 compared to last year"
datetime: "2025-10-23T04:04:00.000Z"
locales:
  - [zh-CN](https://longbridge.com/zh-CN/news/262344377.md)
  - [en](https://longbridge.com/en/news/262344377.md)
  - [zh-HK](https://longbridge.com/zh-HK/news/262344377.md)
---

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# Giordano's same-store sales in the third quarter fell by 0.5% year-on-year, while the first three quarters rose by 0.6%

GIORDANO (00709.HK) announced that as of the end of September this year, the group's same-store sales reached HKD 641 million, a year-on-year decrease of 0.5%, while global brand sales increased by 1.7% to HKD 961 million. During the period, revenue recorded HKD 894 million, a year-on-year decline of 1.4%. Among them, revenue from Greater China remained flat year-on-year at HKD 407 million, revenue from Southeast Asia and Australia decreased by 8.5% to HKD 323 million, and revenue from the Gulf Cooperation Council (GCC) increased by 11.6% year-on-year to HKD 164 million.

By channel, offline and online retail revenue were HKD 640 million and HKD 134 million, a year-on-year decrease of 4.9% and an increase of 16.5%, respectively; wholesale revenue increased by 0.8% year-on-year to HKD 120 million compared to the third quarter of last year.

In the first three quarters of this year, the group's same-store sales and revenue were HKD 2.029 billion and HKD 2.828 billion, both showing a year-on-year growth of 0.6%. From the beginning of the year to date, revenue in the Greater China region increased by 6.3% year-on-year to HKD 1.285 billion, with online business revenue growing by 22.8% during the period. The company stated that the quarterly performance reflects the proactive management of product mix, and although facing unprecedented severe weather challenges in Greater China, the core business remains stable. As of the end of September, GIORDANO had a total of 1,627 stores, a decrease of 122 stores compared to the same period last year

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