---
title: "11:33 ETWTWH Healthcare Announces Winners of 2025 Aspect Marketing & Advertising Awards"
type: "News"
locale: "zh-CN"
url: "https://longbridge.com/zh-CN/news/275345383.md"
description: "WTWH Healthcare has announced the winners of the 2025 Aspect Marketing & Advertising Awards, recognizing nearly 50 submissions across various healthcare categories. Judged by a panel of 10 experts, the awards highlight innovative marketing strategies in behavioral health, home care, and senior living. Notable winners include Community Health Resources, TheKey, and Brookdale Senior Living, among others. Tim Mullaney, VP/Editorial Director, emphasized the importance of creative marketing in meeting rising consumer expectations in healthcare."
datetime: "2026-02-09T16:35:36.000Z"
locales:
  - [zh-CN](https://longbridge.com/zh-CN/news/275345383.md)
  - [en](https://longbridge.com/en/news/275345383.md)
  - [zh-HK](https://longbridge.com/zh-HK/news/275345383.md)
---

> 支持的语言: [English](https://longbridge.com/en/news/275345383.md) | [繁體中文](https://longbridge.com/zh-HK/news/275345383.md)


# 11:33 ETWTWH Healthcare Announces Winners of 2025 Aspect Marketing & Advertising Awards

, /PRNewswire/ -- WTWH Healthcare, a WTWH Media, LLC company, is proud to announce the winners of the 2025 Aspect Marketing & Advertising Awards. With nearly 50 submissions across the categories of Behavioral Health, Home Health & Home Care, Senior Housing & Senior Living, and Skilled Nursing, the dedication to innovation and creativity in marketing and advertising has never reached new heights.

The program was judged by 10 advertising and marketing experts from across the care continuum, with expertise in sales, marketing, public relations, and more. WTWH Healthcare would like to give a special thanks to the following judges:

-   Brian Cavoli, Strategic Marketing Director, Tribute
-   Eric Molho, Founder & Principal, Bon Partners
-   Jim Lurie, Partner & Founder, o2kl advertising
-   Jim Shaw, Healthcare Marketing Leader
-   Jonah Blumenthal, Chief Marketing Officer, TypoDuctions and DRIFT
-   Karla Pena Rosa, PhD, LP, Psychologist and Certified Coach, Karla D. Pena Rosa, PhD, LLC
-   Leah Lindgren, MHA, Executive Vice President of Consulting, Sales, and Marketing, HDG
-   Lori Beth Irvin, Founder & CEO, LBIngenuity LLC
-   Nick Hoffmeyer, Executive Director, Atlatl Agency
-   Paige Mantel, Chief Marketing Officer, LifeLoop

Judges evaluated this year's entries based on the campaign's creativity, style and impact, quality, and goals and results. Each industry/category had first, second, and/or third place winners, classified by entries submitted by either provider or vendor organizations.

"As healthcare organizations strive to meet rising demand and heightened consumer expectations, cutting-edge sales and marketing approaches have never been more crucial," said Tim Mullaney, VP/Editorial Director of WTWH Healthcare. "The Aspect Awards shine a light on teams that are redefining how to reach and engage people, whether through inventive digital strategies, powerful storytelling or disciplined execution of proven tactics. This year's honorees demonstrate just how much creativity and rigor are driving progress across the industry. We applaud their achievements."

WTWH Healthcare introduces the 2025 Aspect Marketing & Advertising Award winners in alphabetical order, sorted by industry, campaign category, provider or vendor organization, and campaign name:

**BEHAVIORAL HEALTH**

**Audio/Radio/Podcast Campaign - Provider  
**Winner: Community Health Resources (CHR) - WNPR Real Life, Real Hope Moments

**Multimedia Campaign - Provider  
**Winner: Benji - Beyond Technology: Advocating for Access, Empowering Care

**Social Media Campaign - Provider  
**Winner: LifeSkills, Inc. - Adult Foster Care

**HOME HEALTH & HOME CARE**

**Multimedia Campaign - Provider  
**Winner: TheKey - Changing the Way the World AgesSecond Place: BoldAge PACE - Your Health. Our Priority.

**Multimedia Campaign - Vendor  
**Winner: Community Health Accreditation Partner (CHAP) - Surfing the Age Wave: The 4Ms Framework in Action

**Rebranding (Before & After) Campaign - Provider  
**Winner: Care Options for Kids - One COFK  
Second Place: Maxim Healthcare - Maxim Healthcare Rebrand: Company Name, Logo, and Website Launch

**Rebranding (Before & After) Campaign - Vendor  
**Winner: Maxwell TEC - The Maxwell TEC EvolutionSecond Place: WellSky - WellSky Services Rebrand

**Social Media Campaign - Provider  
**Winner: Help at Home - Celebrating 50 Years of Caring: Help at Home's 50th Anniversary

**SENIOR HOUSING & SENIOR LIVING**

**Audio/Radio/Podcast Campaign - Provider  
**Winner: Brookdale Senior Living - The Grey TakeSecond Place: Arrow Senior Living - Legend Chasers  
Third Place: Our House Senior Living - It's About You!

**Audio/Radio/Podcast Campaign - Vendor  
**Winner: Parasol Alliance - Raising the Bar with Raising Tech: Thought Leadership in Senior Living Technology  
Second Place: VIUM Capital - VERSED Podcast

**Multimedia Campaign - Provider  
**Winner: Optima Living - Re-Imagine Senior Living  
Second Place: Benchmark Senior Living - In Their Own Words  
Third Place: Sequoia Living - Never Stop Growing

**Multimedia Campaign - Vendor  
**Winner: SafelyYou - Be Free to Be Safe, Be Free to Be YouSecond Place: Experience Fresh on behalf of Friendship Village - Celebrating 50 Years of Redefining Senior Moments  
Third Place: Markentum on behalf of CareOne - It Starts With One

**New Brand Launch Campaign - Provider  
**Winner: Guardian Senior Living - Guardian Senior Living Brand Launch

**Print, Direct Mail & Billboard Campaign - Provider  
**Winner: New Pond Village - New Pond Village Roaring 20s Revelry Event Campaign  
Second Place: Westminster Communities of Florida - Palette of Possibilities  
Third Place: Westminster Communities of Florida - Soar Back to Sunshine

**Rebranding (Before & After) Campaign - Provider  
**Winner: EverTrue - Rebranding for Relevance in a Changing MarketSecond Place: LCS - The Strength of One: The Journey of Rebranding Four Distinct Brands Into One LCS  
Third Place: Benchmark Senior Living - Benchmark Senior Living Rebranding

**Rebranding (Before & After) Campaign - Vendor  
**Winner: Mettle5 on behalf of RoseVilla Senior Living - RoseVilla Senior Living: The Power of Community

**Social Media Campaign - Provider  
**Winner: Brookdale Senior Living - Make It MineSecond Place: Arrow Senior Living - Centenarians  
Third Place: The Aspenwood Company - The Leadership Lift: Transforming Brand Presence Through Strategic Marketing Campaigns

**Video or TV Campaign - Provider  
**Winner: Arrow Senior Living - Arrow Leadership Academy

**SKILLED NURSING**

**Multimedia Campaign - Vendor  
**Winner: WellSky - WellSky Long-Term Care Pricing Campaign

**New Brand Launch Campaign - Provider  
**Winner: Genesis HealthCare - Leading With Heart

**New Brand Launch Campaign - Vendor  
**Winner: Focal Point Care - Focal Point Care Brand Launch

**Rebranding (Before & After) Campaign - Vendor  
**Winner: Future Care Consultants - Future Care Consultants Rebranding

**Video or TV Campaign - Provider  
**Winner: Centers Health Care - Steps to Home

To learn more about the Aspect Marketing & Advertising Awards program, visit https://www.aspectawards.com/.

SOURCE WTWH Media

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