---
title: "China's Commerce Ministry Launches 'Happy Shopping New Year' Initiative"
type: "News"
locale: "zh-CN"
url: "https://longbridge.com/zh-CN/news/275540395.md"
description: "China's Commerce Ministry has announced a special initiative aimed at boosting consumer spending during the Spring Festival holiday. According to Jin10, the ministry, in collaboration with nine other departments, has organized the 'Happy Shopping New Year' event to provide direct financial benefits to consumers. The initiative includes the distribution of consumption vouchers, subsidies, and red envelopes, with a total of 20.5 billion yuan allocated for this purpose over the nine-day holiday period. The effort is designed to enhance consumer engagement and stimulate economic activity during the festive season."
datetime: "2026-02-11T02:15:57.000Z"
locales:
  - [zh-CN](https://longbridge.com/zh-CN/news/275540395.md)
  - [en](https://longbridge.com/en/news/275540395.md)
  - [zh-HK](https://longbridge.com/zh-HK/news/275540395.md)
---

> 支持的语言: [English](https://longbridge.com/en/news/275540395.md) | [繁體中文](https://longbridge.com/zh-HK/news/275540395.md)


# China's Commerce Ministry Launches 'Happy Shopping New Year' Initiative

China's Commerce Ministry has announced a special initiative aimed at boosting consumer spending during the Spring Festival holiday. According to Jin10, the ministry, in collaboration with nine other departments, has organized the 'Happy Shopping New Year' event to provide direct financial benefits to consumers. The initiative includes the distribution of consumption vouchers, subsidies, and red envelopes, with a total of 20.5 billion yuan allocated for this purpose over the nine-day holiday period. The effort is designed to enhance consumer engagement and stimulate economic activity during the festive season.

### 相关股票

- [CSI 300 (000300.CN)](https://longbridge.com/zh-CN/quote/000300.CN.md)
- [Shenzhen Index (399001.CN)](https://longbridge.com/zh-CN/quote/399001.CN.md)
- [SSE Index (000001.CN)](https://longbridge.com/zh-CN/quote/000001.CN.md)

## 相关资讯与研究

- [Guangdong-HKGBA Returns to Profitability in 2025](https://longbridge.com/zh-CN/news/281116626.md)
- [China's new home prices rise in March; big cities see seasonal pickup, private survey shows](https://longbridge.com/zh-CN/news/281299995.md)
- [China commerce ministry, on anniversary of Trump's 'liberation day': economic, trade consultations should be carried out further](https://longbridge.com/zh-CN/news/281481648.md)
- [Shanghai's Pre-Owned Home Sales Hit Five-Year High in March](https://longbridge.com/zh-CN/news/281599221.md)
- [China, Canada agree to hold economic, financial dialogue in second half of this year - Xinhua](https://longbridge.com/zh-CN/news/281633001.md)