--- title: "Honda Motor Cuts FY View On JPY 2.50 Tln Losses Amid EV Strategy Reassessment; Stock Drops" type: "News" locale: "zh-CN" url: "https://longbridge.com/zh-CN/news/278897171.md" description: "Honda Motor Co., Ltd. has revised its fiscal year forecast, now expecting a loss of up to 2.50 trillion yen due to a reassessment of its EV strategy. This marks a significant shift from a previous profit outlook. The company's shares have dropped approximately 5.8% in the U.S. and 1.23% in Japan. Despite maintaining its sales revenue forecast of 21.10 trillion yen, Honda anticipates substantial operating losses and has announced executive compensation cuts of 20% to 30% in response to the financial outlook." datetime: "2026-03-12T13:47:23.000Z" locales: - [zh-CN](https://longbridge.com/zh-CN/news/278897171.md) - [en](https://longbridge.com/en/news/278897171.md) - [zh-HK](https://longbridge.com/zh-HK/news/278897171.md) --- > 支持的语言: [English](https://longbridge.com/en/news/278897171.md) | [繁體中文](https://longbridge.com/zh-HK/news/278897171.md) # Honda Motor Cuts FY View On JPY 2.50 Tln Losses Amid EV Strategy Reassessment; Stock Drops Add as your preferred news source on Google Add Now Japanese automajor Honda Motor Co., Ltd. (HMC,7267.T) on Thursday revised downward its forecast for the fiscal year ending March 31, now expecting a loss, compared to previous view of profit, citing up to 2.50 trillion yen losses associated with the reassessment of automobile electrification strategy. However, the company maintained its sales revenue view for the year. In the U.S., Honda Motor shares are currently trading around 5.8 percent lower at $25.95. In Japan, the shares had closed Thursday's regular trading at 1,448.50 yen, down 1.23%. Honda said it has been promoting EV adoption, but the profitability of its Automobile business has been declining primarily due to the impact on the ICE and HEV business caused by the U. S. government policy shift including the imposition of import tariffs, and a decline in the competitiveness of Honda products in Asia. As part of its strategic reassessment in response to the slowdown of the EV market in North America, the company has decided to cancel the market launches and development of certain EV models that were previously planned for production in North America. The company expects the total of expenses and losses related to the reassessment of automobile electrification strategy, including the expected losses for the fiscal year ending March 31, 2026, will be up to 2.50 trillion yen. Honda expects to record an operating costs and expenses of 820.0 billion yen to 1.12 trillion yen, as well as share of loss of investments accounted for using the equity method of 110.0 billion yen to 150.0 billion yen. Moreover, the company expects to record extraordinary losses between 340.0 billion yen and 570.0 billion yen in the non-consolidated financial statements. With the expected losses, for fiscal year ending March 31, the company now expects loss attributable to owners of the parent of 420 billion yen to 690 billion yen, and loss per share of 105.07 yen to 172.62 yen. Operating loss is now expected to be 270 billion yen to 570 billion yen. The company previously expected attributable profit of 300 billion yen or 75.05 yen per share and operating profit of 550 billion yen for the full year. Sales revenues are still expected to be 21.10 trillion yen, down 2.7 percent from last year. In the prior year, the company had recorded attributable profit of 835.84 billion yen or 178.93 yen per share and operating profit of 1.21 billion yen, on sales revenues of 21.69 trillion yen. Futher, in light of the revised forecast and the expected losses, certain executive officers have decided to forfeiture 20% to 30% of their compensation for the fiscal year ending March 31, 2027. For comments and feedback contact: editorial@rttnews.com Business News ### 相关股票 - [Honda Motor (HMC.US)](https://longbridge.com/zh-CN/quote/HMC.US.md) - [Honda Motor Co., Ltd. (7267.JP)](https://longbridge.com/zh-CN/quote/7267.JP.md) ## 相关资讯与研究 - [Honda cuts Prologue EV prices by $7,500 while it’s still available](https://longbridge.com/zh-CN/news/281406679.md) - [Honda Announces the Establishment of PathAhead Co., Ltd., a Startup Originated from IGNITION, a Honda New Business Creation Program](https://longbridge.com/zh-CN/news/281213827.md) - [Have they got it wrong? Just as EV sales boom, Sony and Honda abandon plans to build electric cars together](https://longbridge.com/zh-CN/news/281509991.md) - [Honda Makes Gachaco a Consolidated Subsidiary by Subscribing to New Shares of Gachaco Issued Through Third-party Allotment](https://longbridge.com/zh-CN/news/281396295.md) - [Auto Owners Insurance Co Trims Holdings in Honda Motor Co., Ltd. $HMC](https://longbridge.com/zh-CN/news/279553968.md)