--- title: "Apple reduces commission on the China App Store to 25%, regulatory pressure continues to increase" type: "News" locale: "zh-CN" url: "https://longbridge.com/zh-CN/news/279794080.md" description: "Apple will reduce the commission on its China App Store from 30% to 25%, effective March 15. This move comes after discussions with Chinese regulators and aims to address ongoing regulatory pressure. Apple's CEO Tim Cook attended an event in Chengdu to celebrate the company's 50th anniversary. This commission adjustment may impact Apple's position in the Chinese market, especially in the context of competition from local companies and regulatory scrutiny. Investors should pay attention to how these changes affect Apple's profitability" datetime: "2026-03-19T13:00:43.000Z" locales: - [zh-CN](https://longbridge.com/zh-CN/news/279794080.md) - [en](https://longbridge.com/en/news/279794080.md) - [zh-HK](https://longbridge.com/zh-HK/news/279794080.md) --- > 支持的语言: [English](https://longbridge.com/en/news/279794080.md) | [繁體中文](https://longbridge.com/zh-HK/news/279794080.md) # Apple reduces commission on the China App Store to 25%, regulatory pressure continues to increase Apple has increased its investment in China at a critical moment. Shortly after adjusting the fee structure for its App Store in China, CEO Tim Cook attended an event at a store in Chengdu to commemorate the company's 50th anniversary. The company stated that the standard commission for in-app purchases in the mainland Chinese market will be reduced from 30% to 25%, effective March 15, applicable to iOS and iPadOS apps. Apple noted that this change was made after discussions with Chinese regulators, indicating that it is cautiously responding to the evolving policy environment. As Apple navigates the ongoing regulatory scrutiny of its App Store business in China, the commission reduction may have broader implications. Authorities have been reviewing how the company shares revenue from in-app spending and restricting alternative payment systems, issues that have also emerged in other regions. This move can be seen as an attempt to alleviate regulatory pressure while maintaining its position in the market. In the Chinese market, local companies such as Tencent and ByteDance have previously opposed Apple's ecosystem rules. Meanwhile, official signals suggest that scrutiny may continue. A recent opinion piece called for Apple to further relax restrictions on the App Store and address its alleged monopolistic behavior. This context indicates that Apple will continue to face pressure regarding open platform issues, including potential adjustments around third-party payments and external links. For investors, the direction of these discussions will determine how Apple balances compliance requirements with profitability in one of its most important markets ### 相关股票 - [Apple (AAPL.US)](https://longbridge.com/zh-CN/quote/AAPL.US.md) - [Direxion Daily AAPL Bear 1x Shares (AAPD.US)](https://longbridge.com/zh-CN/quote/AAPD.US.md) - [T-Rex 2X Long Apple Daily Target ETF (AAPX.US)](https://longbridge.com/zh-CN/quote/AAPX.US.md) - [GraniteShares 2x Long AAPL Daily ETF (AAPB.US)](https://longbridge.com/zh-CN/quote/AAPB.US.md) - [Direxion Daily AAPL Bull 2X Shares (AAPU.US)](https://longbridge.com/zh-CN/quote/AAPU.US.md) - [Kurv Yield Premium Strategy Apple Aapl ETF (AAPY.US)](https://longbridge.com/zh-CN/quote/AAPY.US.md) - [YieldMax AAPL Option Income Strategy ETF (APLY.US)](https://longbridge.com/zh-CN/quote/APLY.US.md) ## 相关资讯与研究 - [Apple (AAPL) CEO Visits China amid Clampdown on App Store Charges](https://longbridge.com/zh-CN/news/279588612.md) - [Apple says some AI Vibe coding apps violate App Store rules by running code that alters app functionality - The Information](https://longbridge.com/zh-CN/news/279607948.md) - [ZAWYA-PRESSR: Tabby Card network expands to include Apple Store, bringing flexible payments to UAE customers](https://longbridge.com/zh-CN/news/279387467.md) - [Apple avoids new import ban on Apple Watch](https://longbridge.com/zh-CN/news/279830174.md) - [California Public Employees Retirement System Sells 1,347,868 Shares of Apple Inc. $AAPL](https://longbridge.com/zh-CN/news/279149485.md)