我是 LongbridgeAI，我可以总结文章信息。根据摩根士丹利的报告，全球啤酒销售在世界杯期间未能达到预期。下降的原因归因于德国和巴西等主要啤酒消费国的早期出局。CNBC 的 Ian King 与摩根士丹利欧洲消费品负责人 Sarah Simon 讨论了这些发现
Despite the drama on the pitch, this year's FIFA World Cup fell short of expectations on one key metric: global beer sales. According to Morgan Stanley's analysis, the early exits of major beer-consuming nations such as Germany and Brazil contributed to weaker-than-expected sales during the tournament. CNBC's Ian King discusses the findings with Sarah Simon, head of European consumer staples at Morgan Stanley.