---
title: "Hong Kong Stock Concept Tracking | May Day tourism popularity explodes, popular routes are as difficult to book as during the Spring Festival (with concept stocks)"
type: "News"
locale: "zh-HK"
url: "https://longbridge.com/zh-HK/news/202115856.md"
description: "With the upcoming May Day Golden Week, Ctrip, Qunar, and Tongcheng have released a preview report on the May Day travel, predicting that the difficulty of grabbing tickets for popular routes will be no less than that of the Spring Festival travel rush. In addition, outbound travel has also entered a peak booking period, with Chinese travelers having already booked hotels in 957 foreign cities on the Qunar platform. At the same time, the Hong Kong Tourism Board expects that there will be 680 mainland independent travel groups entering the territory this year, an increase of about 5% from last year"
datetime: "2024-04-17T01:32:03.000Z"
locales:
  - [zh-CN](https://longbridge.com/zh-CN/news/202115856.md)
  - [en](https://longbridge.com/en/news/202115856.md)
  - [zh-HK](https://longbridge.com/zh-HK/news/202115856.md)
---

> 支持的語言: [简体中文](https://longbridge.com/zh-CN/news/202115856.md) | [English](https://longbridge.com/en/news/202115856.md)


# Hong Kong Stock Concept Tracking | May Day tourism popularity explodes, popular routes are as difficult to book as during the Spring Festival (with concept stocks)

Recently, the People's Bank of China, the Ministry of Culture and Tourism, the State Administration of Foreign Exchange, and the State Administration of Cultural Heritage jointly issued the "Notice on Further Optimizing Payment Services in Key Cultural and Tourism Sites to Enhance Payment Convenience". The notice specifies that three-star and above hotels, national 5A and 4A tourist attractions, national and provincial tourist resorts, and national-level tourist leisure districts must achieve full coverage of acceptance of domestic and foreign bank cards.

Key cultural and tourism sites' relevant operators should retain manned ticket windows, support cash payments, and ensure consumers' right to choose payment methods.

Efforts should be made to set up foreign currency exchange service points in cultural and tourism sites with a large number of foreign visitors, to enhance the level of foreign currency exchange services. Continuous improvement of mobile payment services, optimization of business processes, enrichment of product functions, and enhancement of mobile payment convenience in cultural and tourism sites both online and offline.

Ctrip, Qunar, and Tongcheng have all released May Day holiday travel forecasts.

April 16th is also the day before the start of ticket sales for the May Day holiday.

On the Qunar platform, some passengers have already made advance ticket reservations. Based on the reservation situation, popular routes such as Beijing-Shanghai, Chengdu-Xi'an, Shanghai-Wuhan, Shenzhen-Changsha, and Beijing-Qingdao have ticket purchasing difficulties not lower than during the Spring Festival travel rush.

At the same time, outbound tourism has also entered a peak booking period. In addition to popular destinations such as Southeast Asia, Japan, and South Korea, travelers also tend to explore small cities abroad. On the Qunar platform, as of April 15th, hotels in 957 foreign cities have been booked by Chinese travelers.

According to the Securities Times app, as the May Day Golden Week approaches, the Hong Kong Tourism Board expects that this year there will be approximately 680 mainland independent travel groups entering Hong Kong. It is estimated that there will be 130 travel groups on the first three days, followed by 120 and 100 groups on the subsequent two days, an increase of about 5% from last year's 451 groups.

The Hong Kong Tourism Board will strengthen inspections at the main shops and ports visited by mainland travel groups, and is confident that disorderly situations will not occur.

**Travel-related companies:**

**OTA platforms:** Ctrip Group-S (09961), Tongcheng Travel (00780)

**Macau sector:** MGM China Holdings Limited (02282), Wynn Macau (01128), Sands China (01928), Melco International Development Limited (00880), Galaxy Entertainment Group Limited (00027)

**Scenic spots:** Fosun Tourism Group (01992), China Travel Service (Holdings) Hong Kong Limited (00308), etc.

**Hotels:** Shangri-La Asia Limited (00069), Huazhu Group-S (01179): On February 21st, Huazhu Group released data showing that during the 2024 Spring Festival holiday, they received over 7.35 million guests, which is 2.3 times the number of guests received during last year's Spring Festival holiday. The hotel occupancy rate increased by over 20 percentage points compared to last year's Spring Festival holiday, and by nearly 12 percentage points compared to the 2019 Spring Festival holiday on a comparable basis

### 相關股票

- [TRIP.COM-S (09961.HK)](https://longbridge.com/zh-HK/quote/09961.HK.md)
- [Trip.com (TCOM.US)](https://longbridge.com/zh-HK/quote/TCOM.US.md)

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