---
title: "IReader Technology: In the first quarter of this year, short dramas have become the company's largest business segment"
type: "News"
locale: "zh-HK"
url: "https://longbridge.com/zh-HK/news/239819547.md"
description: "In the first half of 2023, IReader Technology began developing a short drama business, with short drama revenue becoming the company's largest business segment in the first quarter, generating 776 million yuan last year. The company plans to promote its own short drama APP platform to achieve interaction between mini-program short dramas and its own APP"
datetime: "2025-05-12T10:47:21.000Z"
locales:
  - [zh-CN](https://longbridge.com/zh-CN/news/239819547.md)
  - [en](https://longbridge.com/en/news/239819547.md)
  - [zh-HK](https://longbridge.com/zh-HK/news/239819547.md)
---

> 支持的語言: [简体中文](https://longbridge.com/zh-CN/news/239819547.md) | [English](https://longbridge.com/en/news/239819547.md)


# IReader Technology: In the first quarter of this year, short dramas have become the company's largest business segment

IReader Technology stated in an investor survey that the company began developing short drama business in the first half of 2023. Last year's short drama revenue was 776 million yuan, and in the first quarter of this year, the short drama business continued to grow rapidly, becoming the company's largest business segment and entering the industry's top tier. At this stage, the company's short drama revenue mainly comes from mini-program short dramas. Based on the company's rich content reserves and continuously expanding production capacity, it will gradually promote its own short drama APP platform this year, including the free short drama APP "Su Kan Short Drama" and the paid short drama APP "Xian Ying," achieving a positive interaction between mini-program short dramas and the company's own short drama APP

### 相關股票

- [IReader Technology (603533.CN)](https://longbridge.com/zh-HK/quote/603533.CN.md)

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