--- title: "李斌：蔚來公司新一代產品有充分的成本競爭力" description: "李斌在蔚來 2025 年二季度財報電話會上表示，蔚來公司的目標是實現 20% 的毛利率，並努力向 25% 邁進。樂道品牌的目標是 15% 以上的毛利率，而螢火蟲品牌則為 10% 左右。李斌強調，新一代產品具備充分的成本競爭力，這得益於公司長期的自研技術積累和成本控制措施。" type: "news" locale: "zh-HK" url: "https://longbridge.com/zh-HK/news/255634821.md" published_at: "2025-09-02T13:15:32.000Z" --- # 李斌：蔚來公司新一代產品有充分的成本競爭力 > 李斌在蔚來 2025 年二季度財報電話會上表示，蔚來公司的目標是實現 20% 的毛利率，並努力向 25% 邁進。樂道品牌的目標是 15% 以上的毛利率，而螢火蟲品牌則為 10% 左右。李斌強調，新一代產品具備充分的成本競爭力，這得益於公司長期的自研技術積累和成本控制措施。 9 月 2 日，李斌在蔚來 2025 年二季度財報電話會上表示，蔚來公司長期努力的目標是毛利率實現 20%。其中，蔚來品牌目標毛利率實現 20%，並在此基礎上往 25% 努力。樂道品牌毛利率將在 15% 毛利率基礎上爭取實現更高毛利率。螢火蟲毛利率是 10% 左右。公司在產品定義時已經做好充分準備，為激進定價進行較強的成本支撐，蔚來公司新一代產品有充分的成本競爭力，這是基於長期自研技術積累已經成本控制措施達到的降本能力。 ### Related Stocks - [NIO.US - 蔚來汽車](https://longbridge.com/zh-HK/quote/NIO.US.md) - [NIO.SG - 蔚來汽車](https://longbridge.com/zh-HK/quote/NIO.SG.md) - [09866.HK - 蔚來-SW](https://longbridge.com/zh-HK/quote/09866.HK.md) ## Related News & Research | Title | Description | URL | |-------|-------------|-----| | William Li reaffirms Nio's 2026 annual profitability target in internal address | William Li, CEO of Nio Inc, reaffirmed the company's target of achieving annual profitability by 2026 during an internal | [Link](https://longbridge.com/zh-HK/news/275430476.md) | | Nio makes official entry into Uzbekistan with opening of 1st local store | Nio has officially entered the Uzbekistan market by opening its first store, Nio Space Tashkent, in partnership with loc | [Link](https://longbridge.com/zh-HK/news/274409982.md) | | Nio to enhance power business operations for profitability, says William Li | Nio Inc. aims to enhance profitability in its power business after achieving a milestone of 100 million battery swap ser | [Link](https://longbridge.com/zh-HK/news/275255251.md) | | CICC Reaffirms Their Buy Rating on NIO Inc. Class A (9866) | CICC analyst maintained a Buy rating on NIO Inc. Class A yesterday and set a price target of HK$50.00.Valentine's Day Sa | [Link](https://longbridge.com/zh-HK/news/275967598.md) | | Chinese EV maker Nio recalls 246,229 cars over software problem | BEIJING, Feb 9 (Reuters) - Chinese electric vehicle maker Niois recalling 246,229 vehicles due to software issues that c | [Link](https://longbridge.com/zh-HK/news/275304834.md) | --- > **免責聲明**：本文內容僅供參考，不構成任何投資建議。