--- title: "葉國富回應 “收購原創 IP 一年浪費一個億”：給予自有 IP 充分嘗試空間" description: "名創優品創始人葉國富日前在《羅永浩的十字路口》訪談中稱，名創優品大力發展自有 IP，推動從零售公司向文化創意公司的轉型，一年必須要浪費一個億才能培養出好的 IP，用於富養原創 IP。10 月 25 日，葉國富回應記者稱，浪費的意思是給予自有 IP 充分的嘗試空間，從藝術家挖掘到 IP 孵化、運營，構建全鏈路 IP 運營平台。" type: "news" locale: "zh-HK" url: "https://longbridge.com/zh-HK/news/262731355.md" published_at: "2025-10-25T14:15:17.000Z" --- # 葉國富回應 “收購原創 IP 一年浪費一個億”：給予自有 IP 充分嘗試空間 > 名創優品創始人葉國富日前在《羅永浩的十字路口》訪談中稱，名創優品大力發展自有 IP，推動從零售公司向文化創意公司的轉型，一年必須要浪費一個億才能培養出好的 IP，用於富養原創 IP。10 月 25 日，葉國富回應記者稱，浪費的意思是給予自有 IP 充分的嘗試空間，從藝術家挖掘到 IP 孵化、運營，構建全鏈路 IP 運營平台。 名創優品創始人葉國富日前在《羅永浩的十字路口》訪談中稱，名創優品大力發展自有 IP，推動從零售公司向文化創意公司的轉型，一年必須要浪費一個億才能培養出好的 IP，用於富養原創 IP。10 月 25 日，葉國富回應記者稱，浪費的意思是給予自有 IP 充分的嘗試空間，從藝術家挖掘到 IP 孵化、運營，構建全鏈路 IP 運營平台。 ### Related Stocks - [MNSO.US - 名創優品](https://longbridge.com/zh-HK/quote/MNSO.US.md) - [09896.HK - 名創優品](https://longbridge.com/zh-HK/quote/09896.HK.md) ## Related News & Research | Title | Description | URL | |-------|-------------|-----| | 05:51 ETMINISO Wins CEE Retail Awards Honor, Earning Industry Recognition for Continued European Expansion | MINISO has been awarded the Newcomer Retailer Award at the 18th EuropaProperty CEE Retail Awards in Warsaw, recognizing | [Link](https://longbridge.com/zh-HK/news/275113426.md) | | Singapore plans regulation for blind boxes over gambling risks | Singapore is set to regulate "blind boxes" due to gambling risks associated with these mystery products. The authorities | [Link](https://longbridge.com/zh-HK/news/275855961.md) | | Interpump Group (BIT:IP) Margin Slippage Tests Bullish Earnings Growth Narratives | Interpump Group (BIT:IP) reported FY 2025 Q4 revenue of €494.6 million and basic EPS of €0.35, with trailing twelve-mont | [Link](https://longbridge.com/zh-HK/news/276038308.md) | | Walt Disney Japan Seeks To Leverage IP To Grow Presence In Japan, Nikkei Reports | Nikkei:WALT DISNEY JAPAN SEEKS TO LEVERAGE ITS IP FROM THEATRICAL RELEASES, STREAMING TO GROW PRESENCE IN JAPAN, SAYS PR | [Link](https://longbridge.com/zh-HK/news/275653871.md) | | Vobile Group (SEHK:3738) Valuation Check After Finloop IP Tokenization Collaboration | Vobile Group (SEHK:3738) has partnered with Finloop Finance Technology to tokenize offshore real-world assets related to | [Link](https://longbridge.com/zh-HK/news/275927191.md) | --- > **免責聲明**：本文內容僅供參考，不構成任何投資建議。