--- title: "Ford partners with Amazon to enter online car sales: Certified used cars launch on Amazon Autos to target more mainstream consumers" type: "News" locale: "zh-HK" url: "https://longbridge.com/zh-HK/news/266234934.md" description: "Ford Motor collaborates with Amazon to sell \"Blue Advantage\" certified used cars on the Amazon platform, becoming the second large automaker to reach consumers through Amazon. Ford has joined the Amazon Autos car purchasing portal, allowing consumers to select, finance, and pay online. Ford plans to promote this service nationwide, with approximately 200 dealers expressing interest in joining. This move caters to the demand in the used car market and attracts more mainstream consumers" datetime: "2025-11-17T16:08:03.000Z" locales: - [zh-CN](https://longbridge.com/zh-CN/news/266234934.md) - [en](https://longbridge.com/en/news/266234934.md) - [zh-HK](https://longbridge.com/zh-HK/news/266234934.md) --- > 支持的語言: [简体中文](https://longbridge.com/zh-CN/news/266234934.md) | [English](https://longbridge.com/en/news/266234934.md) # Ford partners with Amazon to enter online car sales: Certified used cars launch on Amazon Autos to target more mainstream consumers According to Zhitong Finance APP, Ford Motor (F.US) announced that it has reached a partnership with Amazon (AMZN.US) to sell its "Blue Advantage" certified used cars on the Amazon e-commerce platform, becoming the second major automaker to reach consumers through this retail giant after Hyundai. Ford is joining Amazon's Autos car purchasing portal, which allows users to complete the selection, financing, and payment process for used cars by "adding to cart" just like purchasing everyday items. Hyundai began selling new cars on this platform last year, while Ford is currently only offering certified used cars. According to a statement released by Ford on Monday, consumers will complete vehicle delivery through participating Ford dealers. Some Ford dealers in Los Angeles, Seattle, and Dallas have already joined, and Ford plans to promote this service nationwide in the coming months. It stated that about 200 of the 2,800 dealers nationwide have expressed interest in joining. **Strong Demand for Used Cars, Automakers Actively Expanding Online Channels** Ford's move comes as consumer demand for online car purchases continues to rise, with more buyers choosing online platforms like Carvana (CVNA.US) and CarMax (KMX.US) for their purchases. Meanwhile, the average price of new cars has surpassed $50,000, prompting more mainstream consumers to turn to the used car market. Data from Edmunds shows that the average selling price of three-year-old used cars rose to $31,067 in the third quarter of this year, reaching a three-year high. Some automakers are attempting to emulate Tesla's direct sales model, but Ford has chosen to continue collaborating with independent dealers to reach a broader customer base through Amazon. Wendy Lane, head of Ford's Blue Advantage business, stated, "Almost everyone has an Amazon account, and consumers trust this platform. We are very much looking forward to its performance and consumer acceptance by placing our vehicles here for sale." Lane mentioned that the company hopes to drive traffic to dealers' used car businesses through Amazon, keeping consumers within the "Ford ecosystem," including future maintenance and repeat purchases. **Transparent Pricing, No Negotiation, Warranty Services Included** The certified used cars sold on the Amazon platform are all "fixed-price" models with no negotiation, having undergone strict multiple inspections, and come with a warranty of up to one year or 12,000 miles. Amazon's search tools also allow buyers to view the vehicle's maintenance records and condition reports. Fan Jin, global head of Amazon Autos, stated, "By collaborating with excellent Ford dealers who focus on customer service, we hope to create a car buying experience that combines reliable vehicle certification with the convenience of Amazon." Ford will also evaluate whether to include new cars in Amazon's automotive sales platform based on the results of this collaboration ### 相關股票 - [Amazon (AMZN.US)](https://longbridge.com/zh-HK/quote/AMZN.US.md) - [Ford Motor (F.US)](https://longbridge.com/zh-HK/quote/F.US.md) ## 相關資訊與研究 - [Ford and onX Give Owners a Complimentary Year of Off-Road Navigation | F Stock News](https://longbridge.com/zh-HK/news/281201249.md) - [K-Buddhism: "AI Sage", Can an AI awaken to its Original Nature? | AMZN Stock News](https://longbridge.com/zh-HK/news/281059138.md) - [Precision Drilling announces virtual-only annual shareholder meeting](https://longbridge.com/zh-HK/news/281420325.md) - [Amazon Helps Drive Record Q1 for Corporate Bond Sales in EMEA](https://longbridge.com/zh-HK/news/281347518.md) - [Amazon.com, Inc. $AMZN Stake Increased by NorthCrest Asset Manangement LLC](https://longbridge.com/zh-HK/news/280758277.md)