<p>Cracker Barrel 首席執行官朱莉·馬西諾在上週的一次採訪中表示，她感覺自己像是被 “美國解僱了”，這是在餐廳的爭議重裝修設計引發的反響之後。</p>
<p>馬西諾在週四與 The Blaze 的格倫·貝克討論了她的領導角色，貝克指出儘管有爭議，她仍然擔任這個職位。</p>
<p>“這可能對你來説很不公平。你驚訝自己沒有被解僱嗎？” 他問。</p>
<p>“嗯，我感覺我被美國解僱了，” 馬西諾笑着説。</p>
<p><strong>CRACKER BARREL 對標誌反響的聲明在網上評論中被 “烹飪”</strong></p>
<p><img src="https://imageproxy.pbkrs.com/https://a57.foxnews.com/static.foxbusiness.com/foxbusiness.com/content/uploads/2025/08/931/523/cracker-barrel-split.jpg/query-dGw9MSZ2ZT0x?x-oss-process=image/auto-orient,1/interlace,1/resize,w_1440,h_1440/quality,q_95/format,jpg" alt="" original-src="https://imageproxy.pbkrs.com/https://a57.foxnews.com/static.foxbusiness.com/foxbusiness.com/content/uploads/2025/08/931/523/cracker-barrel-split.jpg/query-dGw9MSZ2ZT0x"/></p>
<p>在今年早些時候推出去掉了一個男人靠在桶上的形象的標誌後，消費者迅速對 Cracker Barrel 表達了反對意見。（Cracker Barrel / Fox News）</p>
<p>“那可能更糟，” 貝克評論道。</p>
<p>這家南方風格的餐廳連鎖在八月因改變其標誌性標誌 “赫謝爾叔叔” 坐在椅子上靠在桶上的形象而遭到反對，並引入了更現代的就餐設計。</p>
<p>馬西諾與店鋪運營高級副總裁道格·希塞爾坐在一起，她表示她只想 “幫助人們像她一樣熱愛這個品牌”，並補充説她和她的團隊從未打算重新設計整個餐廳。</p>
<p><strong>CRACKER BARREL 首席執行官對標誌的轉變打破沉默</strong></p>
<p><img src="https://imageproxy.pbkrs.com/https://a57.foxnews.com/static.foxbusiness.com/foxbusiness.com/content/uploads/2025/10/931/523/cracker-barrel-outside-chairs-person-getty.jpg/query-dGw9MSZ2ZT0x?x-oss-process=image/auto-orient,1/interlace,1/resize,w_1440,h_1440/quality,q_95/format,jpg" alt="" original-src="https://imageproxy.pbkrs.com/https://a57.foxnews.com/static.foxbusiness.com/foxbusiness.com/content/uploads/2025/10/931/523/cracker-barrel-outside-chairs-person-getty.jpg/query-dGw9MSZ2ZT0x"/></p>
<p>Cracker Barrel 首席執行官朱莉·馬西諾堅稱他們並不打算重新裝修整個商店。（Joe Raedle/Getty Images）</p>
<p>“我認為很多人認為道格和我以及其他人坐在一起，想着 ‘讓我們重新裝修 Cracker Barrel。’ 這完全不是事實，” 馬西諾説。“一些想法確實源於我們在如何改善食品和體驗方面所做的很多工作。當我們與客人交談時，他們説，‘商店可以更舒適一點。這裏真的很暗。我看不清菜單。’”</p>
<p>她承認他們 “未能達到預期”，並對讓顧客失望表示遺憾。</p>
<p>“我們很抱歉人們有這樣的感覺，” 馬西諾説。“這不是我們的意圖。這不是我們的意圖。這讓我很傷心，因為我不想讓人們對 Cracker Barrel 憤怒。我們的工作是讓人們像我們的客人一樣熱愛 Cracker Barrel，對吧？所以，即使是試圖吸引新客人，這始終是關於我們如何向他們展示 Cracker Barrel 的魔力。”</p>
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<p><img src="https://imageproxy.pbkrs.com/https://a57.foxnews.com/static.foxbusiness.com/foxbusiness.com/content/uploads/2025/08/931/523/cracker-barrel-exterior-photo.png/query-dGw9MSZ2ZT0x?x-oss-process=image/auto-orient,1/interlace,1/resize,w_1440,h_1440/quality,q_95/format,jpg" alt="" original-src="https://imageproxy.pbkrs.com/https://a57.foxnews.com/static.foxbusiness.com/foxbusiness.com/content/uploads/2025/08/931/523/cracker-barrel-exterior-photo.png/query-dGw9MSZ2ZT0x"/></p>
<p>Cracker Barrel 於九月開始恢復其原始設計。（iStock）</p>
<p>Cracker Barrel 最初堅持這些變化，聲稱反對意見來自於一個 “發聲的少數羣體”。</p>
<p>然而，到九月，Cracker Barrel 開始恢復其原始標誌和餐廳模型。</p>
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<p>“這是一個謙遜的品牌，起源於這個偉大國家的中心，” 馬西諾説。“你進入的其他品牌，你坐下來看四周，看到牆上的東西，它們是品牌的故事。它們在告訴你關於成分的事。它們在告訴你關於它們的創立，無論它們想讓你想到什麼。我們在 Cracker Barrel 不這樣做……這是美國的故事。”</p>

CB鄉村店

<p>Cracker Barrel 首席執行官朱莉·馬西諾（Julie Masino）回應了關於餐廳標誌重新設計的反對聲浪，感到 “被美國所拋棄”。儘管爭議不斷，她仍然擔任首席執行官，旨在提升顧客體驗。此次標誌更改因去除標誌性圖像而受到批評，原本是為了改善舒適度。馬西諾對讓顧客失望表示遺憾，並強調品牌的謙遜起源。Cracker Barrel 在最初為更改辯護後，於九月份開始恢復原始設計</p>

<p>Cracker Barrel CEO Julie Masino described feeling as though she was &#34;fired by America&#34; in an interview last week following the backlash over the restaurant's controversial remodeling design.</p>
<div class="lb-trans"><p>Cracker Barrel 首席執行官朱莉·馬西諾在上週的一次採訪中表示，她感覺自己像是被 “美國解僱了”，這是在餐廳的爭議重裝修設計引發的反響之後。</p>
</div><p>Masino discussed her leadership role with The Blaze’s Glenn Beck on Thursday, a position Beck noted she still holds despite the controversy.</p>
<div class="lb-trans"><p>馬西諾在週四與 The Blaze 的格倫·貝克討論了她的領導角色，貝克指出儘管有爭議，她仍然擔任這個職位。</p>
</div><p>&#34;This is probably very unfair to ask you. Were you surprised you weren't fired?&#34; he asked.</p>
<div class="lb-trans"><p>“這可能對你來説很不公平。你驚訝自己沒有被解僱嗎？” 他問。</p>
</div><p>&#34;Um, I feel like I've been fired by America,&#34; Masino said with a laugh.</p>
<div class="lb-trans"><p>“嗯，我感覺我被美國解僱了，” 馬西諾笑着説。</p>
</div><p><strong>CRACKER BARREL'S STATEMENT ON LOGO BACKLASH GETS 'COOKED' BY ONLINE COMMENTS</strong></p>
<div class="lb-trans"><p><strong>CRACKER BARREL 對標誌反響的聲明在網上評論中被 “烹飪”</strong></p>
</div><p><img src="https://imageproxy.pbkrs.com/https://a57.foxnews.com/static.foxbusiness.com/foxbusiness.com/content/uploads/2025/08/931/523/cracker-barrel-split.jpg/query-dGw9MSZ2ZT0x" alt="" original-src="https://a57.foxnews.com/static.foxbusiness.com/foxbusiness.com/content/uploads/2025/08/931/523/cracker-barrel-split.jpg?ve=1&amp;tl=1"/></p>
<p>Consumers quickly spoke out against Cracker Barrel after it unveiled a logo earlier this year that eliminated the imagery of a man leaning on a barrel. (Cracker Barrel / Fox News)</p>
<div class="lb-trans"><p>在今年早些時候推出去掉了一個男人靠在桶上的形象的標誌後，消費者迅速對 Cracker Barrel 表達了反對意見。（Cracker Barrel / Fox News）</p>
</div><p>&#34;That's probably worse,&#34; Beck remarked.</p>
<div class="lb-trans"><p>“那可能更糟，” 貝克評論道。</p>
</div><p>The Southern-style restaurant chain drew backlash in August after altering its iconic logo of &#34;Uncle Herschel&#34; in a chair resting his arm on a barrel and introducing a more modern dining design.</p>
<div class="lb-trans"><p>這家南方風格的餐廳連鎖在八月因改變其標誌性標誌 “赫謝爾叔叔” 坐在椅子上靠在桶上的形象而遭到反對，並引入了更現代的就餐設計。</p>
</div><p>Masino, sitting alongside Senior Vice President of Store Operations Doug Hisel, said she only wanted to &#34;help people love this brand&#34; the way she does, adding that she and her team never intended to redesign the entire restaurant.</p>
<div class="lb-trans"><p>馬西諾與店鋪運營高級副總裁道格·希塞爾坐在一起，她表示她只想 “幫助人們像她一樣熱愛這個品牌”，並補充説她和她的團隊從未打算重新設計整個餐廳。</p>
</div><p><strong>CRACKER BARREL CEO BREAKS SILENCE ON LOGO U-TURN</strong></p>
<div class="lb-trans"><p><strong>CRACKER BARREL 首席執行官對標誌的轉變打破沉默</strong></p>
</div><p><img src="https://imageproxy.pbkrs.com/https://a57.foxnews.com/static.foxbusiness.com/foxbusiness.com/content/uploads/2025/10/931/523/cracker-barrel-outside-chairs-person-getty.jpg/query-dGw9MSZ2ZT0x" alt="" original-src="https://a57.foxnews.com/static.foxbusiness.com/foxbusiness.com/content/uploads/2025/10/931/523/cracker-barrel-outside-chairs-person-getty.jpg?ve=1&amp;tl=1"/></p>
<p>Cracker Barrel CEO Julie Masino insisted that they did not intend to remodel the entire store. (Joe Raedle/Getty Images)</p>
<div class="lb-trans"><p>Cracker Barrel 首席執行官朱莉·馬西諾堅稱他們並不打算重新裝修整個商店。（Joe Raedle/Getty Images）</p>
</div><p>&#34;I think a lot of people think that Doug and me and other people sit around, are like, 'Let's remodel Cracker Barrel.' Nothing could be further from the truth,&#34; Masino said. &#34;The notion for some of that truly came out of a lot of the work that we were doing on how do we improve food and experience. When wewere talking to our guests, they said, 'Stores could be a little bit more comfortable. They're real dark. I can't read the menu.'&#34;</p>
<div class="lb-trans"><p>“我認為很多人認為道格和我以及其他人坐在一起，想着 ‘讓我們重新裝修 Cracker Barrel。’ 這完全不是事實，” 馬西諾説。“一些想法確實源於我們在如何改善食品和體驗方面所做的很多工作。當我們與客人交談時，他們説，‘商店可以更舒適一點。這裏真的很暗。我看不清菜單。’”</p>
</div><p>She admitted they &#34;missed the mark&#34; and expressed remorse over disappointing customers.</p>
<div class="lb-trans"><p>她承認他們 “未能達到預期”，並對讓顧客失望表示遺憾。</p>
</div><p>&#34;We're sorry that that's what people feel,&#34; Masino said. &#34;That was not the intent. It was not the intent. It hurts me, because I don't want people to be mad at Cracker Barrel. Our job is to make people love Cracker Barrel the way that our guests do, right? And so, even trying to invite new people in, it was always about how do we show them the magic that is Cracker Barrel.&#34;</p>
<div class="lb-trans"><p>“我們很抱歉人們有這樣的感覺，” 馬西諾説。“這不是我們的意圖。這不是我們的意圖。這讓我很傷心，因為我不想讓人們對 Cracker Barrel 憤怒。我們的工作是讓人們像我們的客人一樣熱愛 Cracker Barrel，對吧？所以，即使是試圖吸引新客人，這始終是關於我們如何向他們展示 Cracker Barrel 的魔力。”</p>
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</div><p><img src="https://imageproxy.pbkrs.com/https://a57.foxnews.com/static.foxbusiness.com/foxbusiness.com/content/uploads/2025/08/931/523/cracker-barrel-exterior-photo.png/query-dGw9MSZ2ZT0x" alt="" original-src="https://a57.foxnews.com/static.foxbusiness.com/foxbusiness.com/content/uploads/2025/08/931/523/cracker-barrel-exterior-photo.png?ve=1&amp;tl=1"/></p>
<p>Cracker Barrel began restoring its original designs in September. (iStock)</p>
<div class="lb-trans"><p>Cracker Barrel 於九月開始恢復其原始設計。（iStock）</p>
</div><p>Cracker Barrel originally stood by the changes, claiming that the backlash came from a &#34;vocal minority.&#34;</p>
<div class="lb-trans"><p>Cracker Barrel 最初堅持這些變化，聲稱反對意見來自於一個 “發聲的少數羣體”。</p>
</div><p>However, by September, Cracker Barrel began restoring its original logo and restaurant models.</p>
<div class="lb-trans"><p>然而，到九月，Cracker Barrel 開始恢復其原始標誌和餐廳模型。</p>
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</div><p>&#34;This is a humble brand with humble beginnings here in the center of this great country,&#34; Masino said. &#34;Other brands that you go into, you sit down and when you look around, and you see things on the walls, they're the brand's story. They're telling you about the ingredients. They're telling you about their founding, whatever they want you to think. We don't do that here at Cracker Barrel … This is America's story.&#34;</p>
<div class="lb-trans"><p>“這是一個謙遜的品牌，起源於這個偉大國家的中心，” 馬西諾説。“你進入的其他品牌，你坐下來看四周，看到牆上的東西，它們是品牌的故事。它們在告訴你關於成分的事。它們在告訴你關於它們的創立，無論它們想讓你想到什麼。我們在 Cracker Barrel 不這樣做……這是美國的故事。”</p>
</div>

Cracker Barrel 的 CEO 就被 ‘美國解僱’ 一事發表了講話