Philip Morris International (PM) has announced an expanded partnership with Scuderia Ferrari HP and Ferrari Challenge Trofeo Pirelli for the 2026 season and beyond. This collaboration will feature the ZYN brand of nicotine pouches on Scuderia Ferrari HP Formula 1 liveries at select races, starting with the Abu Dhabi Grand Prix 2025. Both companies emphasize a shared commitment to innovation, responsibility, and the development of smoke-free alternatives, with PMI aiming to accelerate the replacement of cigarettes.

菲利普莫里斯

<p>菲利普莫里斯國際公司（PM）宣佈與斯庫德里亞·法拉利 HP 和法拉利挑戰賽 Trofeo Pirelli 擴大合作關係，涵蓋 2026 賽季及以後。此次合作將在斯庫德里亞·法拉利 HP 的一級方程式賽車塗裝上展示 ZYN 品牌的尼古丁袋，首場比賽將從 2025 年阿布扎比大獎賽開始。兩家公司強調共同致力於創新、責任和無煙替代品的發展，PMI 旨在加速香煙的替代</p>

菲利普莫里斯國際擴大與法拉利車隊的合作，開啓他們長期合作關係的大膽新篇章