<p><img src="https://imageproxy.pbkrs.com/https://invezz.com/wp-content/uploads/2024/08/Coupang-stock.jpg?x-oss-process=image/auto-orient,1/interlace,1/resize,w_1440,h_1440/quality,q_95/format,jpg" alt="" width="1000" height="665" original-src="https://imageproxy.pbkrs.com/https://invezz.com/wp-content/uploads/2024/08/Coupang-stock.jpg"/></p>
<p>Coupang 的股價在過去幾個月遭遇了重大回撤，因為一次重大數據泄露影響了其前景。CPNG 跌至 25.80 美元，創下自 5 月以來的最低點，較今年最高點下跌約 25%。那麼，隨着股價接近死亡交叉，股票會反彈嗎？</p>
<h2>Coupang 股價技術面顯示更多下行空間</h2>
<p>日線圖表顯示，CPNG 股價在過去幾個月承壓。從 10 月的 34 美元高點跌至今天的 25.85 美元。</p>
<p>該股票已跌破 50% 的斐波那契回撤水平。它還跌破了 50 日和 200 日移動平均線，兩者之間的差距正在縮小。</p>
<p>它還跌破了重要支撐位 26.15 美元，這是 11 月的最低點。最顯著的是，它位於 Ichimoku 雲和 Supertrend 指標之下。</p>
<p>因此，最可能的情況是 Coupang 股價繼續下跌，下一個關鍵關注點是 61.8% 的回撤點在 24.7 美元。</p>
<p><img src="https://imageproxy.pbkrs.com/https://invezz.com/wp-content/uploads/2025/12/coupang-stock-1024x579.png?x-oss-process=image/auto-orient,1/interlace,1/resize,w_1440,h_1440/quality,q_95/format,jpg" alt="" width="1024" height="579" original-src="https://imageproxy.pbkrs.com/https://invezz.com/wp-content/uploads/2025/12/coupang-stock-1024x579.png"/></p>
<p>CPNG 股價圖表 | 來源：TradingView</p>
<h2>為什麼 Coupang 股價暴跌</h2>
<p>Coupang，這家被稱為韓國亞馬遜的公司，由於一次重大黑客攻擊而暴跌，這可能會在未來造成數十億美元的損失。它還導致其首席執行官在本週早些時候辭職。</p>
<p>該公司表示，這次黑客攻擊影響了超過 3300 萬活躍用户，黑客獲取了重要信息。一些被盜數據包括他們的姓名、電子郵件和電話號碼，以及送貨地址。</p>
<p>雖然客户的信用卡和借記卡數據是安全的，但泄露的信息可能被用於網絡釣魚和其他犯罪活動。</p>
<p>危機中最顯著的部分是，Coupang 這家市值超過 470 億美元的公司在超過五個月的時間裏未能發現黑客攻擊。</p>
<p>因此，該公司很可能會受到監管機構的重罰。例如，SK Telecom 在今年早些時候因泄露 2500 萬客户數據而被罰款 9700 萬美元。</p>
<p>韓國立法者建議該公司應支付約 1.2 萬億韓元（8.14 億美元），根據一項懲罰未能充分保護客户數據的公司的法律。這些公司將被罰款約 3% 的年收入。</p>
<h2>黑客攻擊將影響增長和盈利能力，但轉機是可能的</h2>
<p>最近的業績顯示，Coupang 的業務在上個季度繼續增長。其收入增長了 18%，達到 93 億美元，而其營業收入和淨收入分別增長至 1.62 億美元和 5300 萬美元。</p>
<p>該公司繼續回購股票，這一舉措希望能在長期內提高每股收益（EPS）。</p>
<p>然而，主要問題是最近的黑客攻擊可能導致短期波動，影響其增長。這也可能迫使公司增加網絡安全支出，從而影響其盈利能力。</p>
<p>然而，從長遠來看，該公司將像其他公司一樣實現轉機。例如，主要信用評級公司 Equifax 遭遇了一次黑客攻擊，泄露了超過 1.47 億用户的數據。萬豪酒店的泄露事件影響了超過 5 億用户。</p>
<p>其他遭遇這些泄露的公司包括 Uber、Capital One 和 Colonial Pipeline。從歷史上看，這些公司都從這些嚴重的黑客攻擊中恢復過來。</p>
<p>因此，儘管 Coupang 股價的拋售可能會繼續，但它最終反彈的可能性依然存在。</p>
<p>該文章《Coupang 股價因泄露而陷入熊市：它會反彈嗎？》最初發布在 Invezz 上。</p>

CPNG

<p>Coupang 的股票因一次重大數據泄露而大幅下跌，達到了自五月以來的最低點。這次泄露影響了超過 3300 萬用户，並導致首席執行官辭職。儘管最近收入有所增長，但此次泄露可能會導致短期波動和網絡安全成本增加。然而，歷史先例表明，類似於其他從重大黑客攻擊中恢復的公司，Coupang 有潛在的長期反彈機會</p>

<p><img src="https://imageproxy.pbkrs.com/https://invezz.com/wp-content/uploads/2024/08/Coupang-stock.jpg" alt="" original-src="https://invezz.com/wp-content/uploads/2024/08/Coupang-stock.jpg"/></p>
<p>Coupang stock price has suffered a big reversal in the past few months as a major data breach affected its outlook. CPNG plunged to a low of $25.80, its lowest point since May and ~25% from its highest point this year. So, will the stock rebound as it nears a death cross?</p>
<div class="lb-trans"><p>Coupang 的股價在過去幾個月遭遇了重大回撤，因為一次重大數據泄露影響了其前景。CPNG 跌至 25.80 美元，創下自 5 月以來的最低點，較今年最高點下跌約 25%。那麼，隨着股價接近死亡交叉，股票會反彈嗎？</p>
</div><h2>Coupang stock price technicals point to more downside</h2>
<div class="lb-trans"><h2>Coupang 股價技術面顯示更多下行空間</h2>
</div><p>The daily timeframe chart reveals that the CPNG stock price has come under pressure in the past few months. It has plunged from a high of $34 in October to $25.85 today.</p>
<div class="lb-trans"><p>日線圖表顯示，CPNG 股價在過去幾個月承壓。從 10 月的 34 美元高點跌至今天的 25.85 美元。</p>
</div><p>The stock has moved below the 50% Fibonacci Retracement level. It has also dropped below the 50-day and 200-day moving averages, with the spread between the two narrowing.</p>
<div class="lb-trans"><p>該股票已跌破 50% 的斐波那契回撤水平。它還跌破了 50 日和 200 日移動平均線，兩者之間的差距正在縮小。</p>
</div><p>It has also moved below the important support level at $26.15, its lowest point in November. Most notably, it sits below the Ichimoku cloud and the Supertrend indicators.</p>
<div class="lb-trans"><p>它還跌破了重要支撐位 26.15 美元，這是 11 月的最低點。最顯著的是，它位於 Ichimoku 雲和 Supertrend 指標之下。</p>
</div><p>Therefore, the most likely scenario is where the Coupang share price continues falling, with the next key level to watch being the 61.8% retracement point at $24.7.</p>
<div class="lb-trans"><p>因此，最可能的情況是 Coupang 股價繼續下跌，下一個關鍵關注點是 61.8% 的回撤點在 24.7 美元。</p>
</div><p><img src="https://imageproxy.pbkrs.com/https://invezz.com/wp-content/uploads/2025/12/coupang-stock-1024x579.png" alt="" original-src="https://invezz.com/wp-content/uploads/2025/12/coupang-stock-1024x579.png"/></p>
<p>CPNG stock chart | Source: TradingView</p>
<div class="lb-trans"><p>CPNG 股價圖表 | 來源：TradingView</p>
</div><h2>Why Coupang share price is crashing</h2>
<div class="lb-trans"><h2>為什麼 Coupang 股價暴跌</h2>
</div><p>Coupang, a company known as South Korea’s Amazon, has plunged because of a major hack that may cost it billions of dollars over time. It has also cost it its CEO, who resigned earlier this week.</p>
<div class="lb-trans"><p>Coupang，這家被稱為韓國亞馬遜的公司，由於一次重大黑客攻擊而暴跌，這可能會在未來造成數十億美元的損失。它還導致其首席執行官在本週早些時候辭職。</p>
</div><p>The company has said that the hack compromised over 33 million active users, with the hackers gaining crucial information. Some of the stolen data are on their names, email and phone numbers, and shipping addresses.</p>
<div class="lb-trans"><p>該公司表示，這次黑客攻擊影響了超過 3300 萬活躍用户，黑客獲取了重要信息。一些被盜數據包括他們的姓名、電子郵件和電話號碼，以及送貨地址。</p>
</div><p>While customers’ data on credit and debit cards was safe, the exposed information can be used for phishing and other crimes.</p>
<div class="lb-trans"><p>雖然客户的信用卡和借記卡數據是安全的，但泄露的信息可能被用於網絡釣魚和其他犯罪活動。</p>
</div><p>The most notable part of the crisis is how Coupang, a company valued at over $47 billion, did not detect the hack for over five months.</p>
<div class="lb-trans"><p>危機中最顯著的部分是，Coupang 這家市值超過 470 億美元的公司在超過五個月的時間裏未能發現黑客攻擊。</p>
</div><p>Therefore, there is a likelihood that the company will receive a big fine from regulators. For example, SK Telecom was fined $97 million earlier this year over a leak that exposed 25 million customers.</p>
<div class="lb-trans"><p>因此，該公司很可能會受到監管機構的重罰。例如，SK Telecom 在今年早些時候因泄露 2500 萬客户數據而被罰款 9700 萬美元。</p>
</div><p>South Korean lawmakers have suggested that the company should pay ~Won 1.2 trillion ($814 million), under a law that punishes firms that don’t adequately protect customer data. These firms are fined ~3% of their annual revenues.</p>
<div class="lb-trans"><p>韓國立法者建議該公司應支付約 1.2 萬億韓元（8.14 億美元），根據一項懲罰未能充分保護客户數據的公司的法律。這些公司將被罰款約 3% 的年收入。</p>
</div><h2>Hack to hurt growth and profitability, but turnaround is possible</h2>
<div class="lb-trans"><h2>黑客攻擊將影響增長和盈利能力，但轉機是可能的</h2>
</div><p>The most recent results showed that Coupang’s business continued its grow in the last quarter. Its revenue rose by 18% to $9.3 billion, while its operating and net income rose to $162 million and $53 million, respectively.</p>
<div class="lb-trans"><p>最近的業績顯示，Coupang 的業務在上個季度繼續增長。其收入增長了 18%，達到 93 億美元，而其營業收入和淨收入分別增長至 1.62 億美元和 5300 萬美元。</p>
</div><p>The company continued to repurchase its stock, a move that it hopes will lead to higher earnings per share (EPS) in the long term.</p>
<div class="lb-trans"><p>該公司繼續回購股票，這一舉措希望能在長期內提高每股收益（EPS）。</p>
</div><p>However, the main issues is that the recent hack may lead to short-term volatility that will hurt its growth. It may also push the company to boost spending on cybersecurity, hurting its profitability.</p>
<div class="lb-trans"><p>然而，主要問題是最近的黑客攻擊可能導致短期波動，影響其增長。這也可能迫使公司增加網絡安全支出，從而影響其盈利能力。</p>
</div><p>In the long-term, however, the company will execute a turnaround as ther firms have done before. For example, Equifax, a major credit rating company, suffered a hack that exposed data of over 147 million users. A breach on Mariott exposed over 500 million users.</p>
<div class="lb-trans"><p>然而，從長遠來看，該公司將像其他公司一樣實現轉機。例如，主要信用評級公司 Equifax 遭遇了一次黑客攻擊，泄露了超過 1.47 億用户的數據。萬豪酒店的泄露事件影響了超過 5 億用户。</p>
</div><p>Other companies that have suffered these breaches are Uber, Capital One, and Colonial Pipeline. Historically, these companies have all bounced back from these serious hacks.</p>
<div class="lb-trans"><p>其他遭遇這些泄露的公司包括 Uber、Capital One 和 Colonial Pipeline。從歷史上看，這些公司都從這些嚴重的黑客攻擊中恢復過來。</p>
</div><p>Therefore, while the Coupang stock price sell-off may continue, there is a likelihood that it will bounce back eventually.</p>
<div class="lb-trans"><p>因此，儘管 Coupang 股價的拋售可能會繼續，但它最終反彈的可能性依然存在。</p>
</div><p>The post Coupang stock stuck in a bear market after breach: will it rebound? appeared first on Invezz</p>
<div class="lb-trans"><p>該文章《Coupang 股價因泄露而陷入熊市：它會反彈嗎？》最初發布在 Invezz 上。</p>
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Coupang 的股票在突破後陷入熊市：它會反彈嗎？