---
title: "Genesis emerges as a dark horse in the luxury EV space as even bigger plans unfold"
type: "News"
locale: "zh-HK"
url: "https://longbridge.com/zh-HK/news/273271932.md"
description: "Genesis has rapidly grown its sales over the past decade, outpacing any luxury brand in history, according to Hyundai's CEO. With plans to launch several new vehicles in various segments, Genesis aims to evolve beyond a luxury brand in the next ten years. The company has sold nearly 1.5 million vehicles since its inception in 2015 and recently introduced its first high-performance model, the GV60 Magma, positioning itself against competitors like Tesla and Lexus."
datetime: "2026-01-21T19:17:05.000Z"
locales:
  - [zh-CN](https://longbridge.com/zh-CN/news/273271932.md)
  - [en](https://longbridge.com/en/news/273271932.md)
  - [zh-HK](https://longbridge.com/zh-HK/news/273271932.md)
---

> 支持的語言: [简体中文](https://longbridge.com/zh-CN/news/273271932.md) | [English](https://longbridge.com/en/news/273271932.md)


# Genesis emerges as a dark horse in the luxury EV space as even bigger plans unfold

Over the past ten years, Genesis’ sales have grown “faster than any luxury marque in history,” according to Hyundai’s CEO. With several new vehicles launching in new segments, Genesis plans to become more than just a luxury brand over the next decade.

## Genesis plans to evolve into more than a luxury brand

Since introducing its first vehicle in 2015, Genesis has sold nearly 1.5 million vehicles globally, a figure Hyundai Motor CEO José Muñoz claims is “faster than any luxury marque in history.”

While it is quite the accomplishment, Genesis has much more planned over the next decade as it aims to become more than another luxury brand.

After launching its first high-performance vehicle, the GV60 Magma, Muñoz took a shot at luxury rivals, saying (via _Autocar_), “This is remarkable: some people are talking about Tesla and some about Lexus, or other companies. And we said to ourselves: ‘Hey, how long did it take them to reach one million sales?”

### 相關股票

- [Tesla (TSLA.US)](https://longbridge.com/zh-HK/quote/TSLA.US.md)
- [GraniteShares 2x Long TSLA Daily ETF (TSLR.US)](https://longbridge.com/zh-HK/quote/TSLR.US.md)
- [Direxion Daily TSLA Bull 2X Shares (TSLL.US)](https://longbridge.com/zh-HK/quote/TSLL.US.md)
- [Tema Luxury ETF (LUX.US)](https://longbridge.com/zh-HK/quote/LUX.US.md)
- [T-Rex 2X Long Tesla Daily Target ETF (TSLT.US)](https://longbridge.com/zh-HK/quote/TSLT.US.md)
- [GraniteShares 1.25 Long TSLA Daily ETF (TSL.US)](https://longbridge.com/zh-HK/quote/TSL.US.md)
- [Simplify Volt TSLA Revolution ETF (TESL.US)](https://longbridge.com/zh-HK/quote/TESL.US.md)
- [Kraneshares Global Luxury Index ETF (KLXY.US)](https://longbridge.com/zh-HK/quote/KLXY.US.md)
- [Leverage Shares 2X Long TSLA Daily ETF (TSLG.US)](https://longbridge.com/zh-HK/quote/TSLG.US.md)
- [First Trust S-Network Future Vehicles & Tech ETF (CARZ.US)](https://longbridge.com/zh-HK/quote/CARZ.US.md)

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