---
title: "Pierre & Vacances-Center Parcs Reports Nearly 7% Rise in Q1 Tourism Revenue"
type: "News"
locale: "zh-HK"
url: "https://longbridge.com/zh-HK/news/273402537.md"
datetime: "2026-01-22T16:45:30.000Z"
locales:
  - [zh-CN](https://longbridge.com/zh-CN/news/273402537.md)
  - [en](https://longbridge.com/en/news/273402537.md)
  - [zh-HK](https://longbridge.com/zh-HK/news/273402537.md)
---

> 支持的語言: [简体中文](https://longbridge.com/zh-CN/news/273402537.md) | [English](https://longbridge.com/en/news/273402537.md)


# Pierre & Vacances-Center Parcs Reports Nearly 7% Rise in Q1 Tourism Revenue

Pierre & Vacances SA reported a nearly 7% increase in economic revenue from its tourism businesses in the first quarter of 2025⁄2026, continuing the positive performance trend of previous years. Total economic revenue for Q1 2025⁄2026 reached €404.0 million, compared to €394.7 million in Q1 2024⁄2025. IFRS revenue for the quarter was €387.3 million, up from €372.5 million in the same period last year. The company cited both higher average letting rates and increased volume as drivers of revenue growth. The occupancy rate rose to almost 70% overall and exceeded 84% at mountain destinations. All brands within the group contributed to the revenue increase. Pierre & Vacances SA also announced the launch of a strategic review process intended to explore a range of opportunities, including potential changes in its shareholding structure. Discussions with certain investors are ongoing, with no certainty as to their outcome or the execution of any transaction at this stage. The company stated it will keep the market informed of further developments. Disclaimer: This news brief was created by Public Technologies (PUBT) using generative artificial intelligence. While PUBT strives to provide accurate and timely information, this AI-generated content is for informational purposes only and should not be interpreted as financial, investment, or legal advice. Pierre & Vacances SA published the original content used to generate this news brief via Business Wire (Ref. ID: 20260122556825) on January 22, 2026, and is solely responsible for the information contained therein. © Copyright 2026 - Public Technologies (PUBT)

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