---
title: "Polaris Inc. SEC 10-K Report"
type: "News"
locale: "zh-HK"
url: "https://longbridge.com/zh-HK/news/275938577.md"
description: "Polaris Inc. has released its 2025 Form 10-K report, revealing a sales figure of $7,152 million, remaining flat compared to 2024. The company reported a gross profit of $1,368.7 million, a 7% decrease from the previous year, and an operating loss of $(348.7) million. A net loss of $(464.8) million was reported, with a diluted net loss per share of $(8.18). The company plans to sell a majority interest in its Indian Motorcycle business and aims to improve liquidity and capital management while facing competitive and macroeconomic challenges."
datetime: "2026-02-13T19:25:01.000Z"
locales:
  - [zh-CN](https://longbridge.com/zh-CN/news/275938577.md)
  - [en](https://longbridge.com/en/news/275938577.md)
  - [zh-HK](https://longbridge.com/zh-HK/news/275938577.md)
---

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# Polaris Inc. SEC 10-K Report

Polaris Inc., a leading manufacturer of off-road vehicles, snowmobiles, motorcycles, and boats, has released its 2025 Form 10-K report. The report provides a comprehensive overview of the company's financial performance, business operations, strategic initiatives, and the challenges it faces in a competitive market environment.

**Financial Highlights**

**Sales:** Polaris Inc. reported sales of $7,152.0 million for 2025, remaining approximately flat compared to 2024. This stability was due to decreased shipments and lower net pricing driven by higher promotional costs, partially offset by a favorable product mix.

**Gross Profit:** The company recorded a gross profit of $1,368.7 million, a 7% decrease from $1,466.8 million in 2024. This decline was primarily due to incremental tariff charges, lower net pricing driven by higher promotional costs, and increased incentive compensation costs, partially offset by favorable operational costs and reduced warranty expense.

**Operating (Loss) Income:** Polaris Inc. reported an operating loss of $(348.7) million, compared to an operating income of $290.6 million in 2024. The loss was mainly due to impairment and other charges related to the Indian Motorcycle business being classified as held for sale, goodwill and other intangible asset impairment charges, and increased operating expenses.

**Net (Loss) Income:** The company reported a net loss of $(464.8) million, compared to a net income of $111.2 million in 2024. This significant decline was primarily due to impairment and other charges, incremental tariff charges, and increased incentive compensation costs.

**Diluted Net (Loss) Income Per Share:** Polaris Inc. reported a diluted net loss per share of $(8.18), compared to $1.95 in 2024, reflecting the net loss attributable to Polaris Inc. shareholders.

**Business Highlights**

**Revenue Segments:** Polaris Inc. operates in three business segments: Off Road, On Road, and Marine. The Off Road segment includes ORVs and snowmobiles, the On Road segment includes moto-roadsters and light-duty vehicles, and the Marine segment focuses on pontoon and deck boats.

**Geographical Performance:** Sales in the United States increased due to higher Marine and ORV shipments, while sales in Canada decreased primarily due to reduced snowmobile shipments. Sales in other countries decreased mainly due to reduced On Road shipments.

**Sales Units:** In 2025, North America ORV retail sales were estimated at 780,000 units, while worldwide ORV retail sales were approximately 970,000 units. Snowmobile sales for the 2025-2026 season-to-date period through December 31, 2025, increased significantly in North America.

**New Product Launches:** Key 2025 ORV product introductions included the RANGER 500 mid-size utility vehicle and updates within the RANGER XD 1500. The RZR portfolio saw a redesigned RZR XP and a new 72-inch wide RZR XP S. In the Marine segment, new models for Bennington, Godfrey, and Hurricane brands were launched.

**Future Outlook:** Polaris Inc. anticipates continued challenges due to tariffs and economic pressures but is focused on mitigating these impacts through sourcing alternatives and strategic pricing. The company remains committed to innovation and new product development to maintain its market position.

**Strategic Initiatives**

**Strategic Divestiture:** In 2025, Polaris Inc. entered into a definitive agreement to sell a majority interest in the Indian Motorcycle business, which was classified as held for sale. The sale closed in the first quarter of 2026. This strategic divestiture is part of the company's efforts to streamline operations and focus on core business segments.

**Capital Management:** Polaris Inc. did not repurchase shares of its common stock in open-market transactions during 2025, leaving $1.1 billion available for repurchase under the existing program. The company declared a quarterly cash dividend of $0.68 per share for the first quarter of 2026, marking a one percent increase from the prior quarterly dividend. In terms of debt management, the company prepaid all outstanding unsecured senior notes in June 2025 using proceeds from revolving loans under its unsecured credit facility. The company also issued $500 million aggregate principal amount of 5.60% Senior Notes due 2031 in November 2025.

**Future Outlook:** Polaris Inc. plans to continue its focus on improving liquidity and capital management by leveraging its credit facility and exploring long-term debt issuances. The company anticipates maintaining its strategy of increasing shareholder value through consistent dividend growth and potential share repurchases, subject to market conditions and financial performance. Additionally, the company is committed to evaluating the impact of tariffs and adjusting its supply chain strategies accordingly to ensure sustainable growth.

**Challenges and Risks**

**Competitive Market:** Polaris Inc. operates in highly competitive markets, facing intense competition in all product lines, which could negatively impact its business and operating results. The company relies on a network of approximately 2,400 independent dealers in North America and over 1,500 international dealers, which presents a risk if these relationships deteriorate due to weak economic conditions or reputational harm.

**Macroeconomic Risks:** Polaris faces macroeconomic risks, including sensitivity to economic conditions that impact customer spending, particularly in North America and Europe. Fluctuations in economic conditions, such as employment levels, inflation, and interest rates, could reduce spending on the company's products.

**Operational Risks:** The company is exposed to risks from shortages or increases in the cost of raw materials, commodities, and transportation, which could negatively impact its business. Trade matters, including tariffs, pose additional risks, as they may increase the cost of goods and reduce the company's ability to sell products globally. The company also faces operational risks, such as disruptions in suppliers' operations, which could disrupt production schedules.

**Regulatory Risks:** Regulatory risks include compliance with extensive safety, environmental, and trade regulations, which could harm the company's reputation and financial condition if not adhered to.

**Market Risks:** Polaris is exposed to fluctuations in foreign currency exchange rates, which could result in declines in reported sales and net earnings. The company actively manages this exposure by entering into foreign exchange hedging contracts. Retail credit market deterioration and volatility may restrict the ability of retail customers to finance the purchase of Polaris products, potentially impacting sales and profitability. The company also faces risks related to its outstanding debt and restrictive covenants in its debt agreements, which could limit operating flexibility and increase vulnerability to interest rate increases.

SEC Filing: Polaris Inc. \[ PII \] - 10-K - Feb. 13, 2026

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