--- title: "沃爾瑪與 BJs Wholesale:哪個零售商更值得投資?" type: "News" locale: "zh-HK" url: "https://longbridge.com/zh-HK/news/278193181.md" description: "沃爾瑪的營業收入增長速度超過了其收入增長,這得益於強勁的電子商務銷售和高利潤率的收入來源。相比之下,BJ's Wholesale 儘管在數字銷售和會員費用上有所增長,但其商品毛利率面臨壓力。沃爾瑪的股票以溢價交易,市值為其 2027 財年的盈利預期的 44 倍,而 BJ's 的市值為其 2026 財年預期的 21.5 倍。最終,儘管存在估值風險,沃爾瑪被視為更好的長期投資,因為它擁有多樣化的利潤來源和數字化的增長勢頭" datetime: "2026-03-07T03:15:23.000Z" locales: - [zh-CN](https://longbridge.com/zh-CN/news/278193181.md) - [en](https://longbridge.com/en/news/278193181.md) - [zh-HK](https://longbridge.com/zh-HK/news/278193181.md) --- # 沃爾瑪與 BJs Wholesale:哪個零售商更值得投資? ## Key Points - Walmart's operating income is growing significantly faster than revenue as new, high-margin profit engines scale. - BJ's Wholesale is seeing impressive momentum in digital sales and membership fee income, but its merchandise gross margin is facing pressure. - Valuation ultimately makes one of these stocks a more resilient long-term investment than the other today. - 10 stocks we like better than Walmart › If you compare the latest quarterly results from **Walmart** (NASDAQ: WMT) and **BJ's Wholesale Club** (NYSE: BJ), one contrast is impossible to ignore. In its fiscal fourth quarter, Walmart's operating income jumped 10.8% year over year, easily outpacing its 5.6% revenue growth. BJ's, meanwhile, saw its total revenue increase by the exact same 5.6% in its most recent quarter, but its operating income actually slipped 0.2% year over year. But BJ's does have an edge on its much larger competitor in one crucial area: valuation. _**Will AI create the world's first trillionaire?** Our team just released a report on the one little-known company, called an "Indispensable Monopoly" providing the critical technology Nvidia and Intel both need. Continue »_ So, which stock is the better buy today: the better operator with a demanding valuation, or the cheaper warehouse club? ![BJ's logo next to Walmarts.](https://imageproxy.pbkrs.com/https://g.foolcdn.com/image//query-dXJsPWh0dHBzOi8vZy5mb29sY2RuLmNvbS9lZGl0b3JpYWwvaW1hZ2VzLzg1OTgyNC9iai12cy13bXQucG5nJnc9NzAw?x-oss-process=image/auto-orient,1/interlace,1/resize,w_1440,h_1440/quality,q_95/format,jpg) Image source: The Motley Fool. ## Walmart: a shifting profit profile Beneath Walmart's 5.6% top-line growth in fiscal Q4 were several underlying drivers pointing to a fundamentally improving business. The defining metric was the company's surging global e-commerce sales, which rose 24% year over year and now account for a record 23% of total net sales. Backing up this digital strength, U.S. comparable sales (excluding fuel) rose 4.6%, driven by a 2.6% increase in transactions. This proves Walmart is still driving real traffic, not just leaning on higher prices. Even more importantly, the company's highest-margin revenue streams are growing the fastest. Walmart's global advertising business surged 37% year over year in the quarter, with its U.S. ad segment, Walmart Connect, rising 41%. Further, global membership fee revenue increased 15.1%. All of these underlying factors help explain why the company commands such a high valuation. Its business is transforming. And then there is Sam's Club. Walmart's warehouse club segment posted 4% comparable sales growth excluding fuel and 23% e-commerce growth in the quarter. And management noted that Sam's Club membership reached record highs. In other words, Walmart investors get the core business plus a warehouse concept that is currently showing excellent digital and membership momentum in its own right. Naturally, this combination commands a premium. With shares trading at roughly 44 times the midpoint of management's fiscal 2027 adjusted earnings-per-share guidance of $2.75 to $2.85, Walmart stock is priced for perfection. That is a lofty multiple for any retailer, implying the company must maintain strong momentum in both its core business and its higher-margin initiatives in order to justify the stock's valuation. ## BJ's: slower growth for a cheaper valuation BJ's recent fiscal fourth quarter was solid on some fronts. The warehouse club operator's comparable club sales excluding gasoline rose 2.6% year over year, membership fee income jumped 10.9% to $129.8 million, and digitally enabled comparable sales soared 31%. Additionally, management highlighted that the company maintained a 90% tenured member renewal rate and achieved its 16th consecutive quarter of traffic growth. There is also a much easier valuation argument for BJ's. With shares trading at just 21.5 times the midpoint of management's fiscal 2026 adjusted EPS guidance of $4.40 to $4.60, the valuation is far easier to understand. This lower multiple leaves significantly more room for error than Walmart's premium price tag. But despite its stock trading at a fraction of Walmart's valuation, I don't think it is the better buy. Why not? While BJ's boasts good digital momentum and reliable membership income, it lacks Walmart's high-margin levers. In fact, BJ's merchandise gross margin rate declined by about 50 basis points in the quarter due to merchandise mix -- specifically a shift toward lower-margin consumer electronics -- which contributed to the slight dip in operating income. Management noted that selling, general, and administrative expenses also rose, largely driven by labor and occupancy costs tied to new club openings. BJ's isn't a bad business; it is just a model highly dependent on straightforward geographic expansion and steady execution at existing stores. Walmart simply has more ways to win. ## The verdict Ultimately, I view Walmart as the better buy today. Walmart possesses more ways to compound its earnings. Its scale advantages are significant, its digital momentum is fundamentally shifting the margin profile, and Sam's Club gives the company strategic exposure to a nationally scaled warehouse model. Ultimately, the rapid growth of high-margin streams like advertising and membership fees makes Walmart's overall profit profile far more durable. This doesn't mean investors can ignore valuation risk. Walmart's current price demands near-flawless execution and leaves very little wiggle room. However, between the two, Walmart looks like the more resilient long-term bet. ## Should you buy stock in Walmart right now? 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Consider when **Netflix** made this list on December 17, 2004... if you invested $1,000 at the time of our recommendation, **you’d have $534,817**!\* Or when **Nvidia** made this list on April 15, 2005... if you invested $1,000 at the time of our recommendation, **you’d have $1,123,912**!\* Now, it’s worth noting _Stock Advisor’s_ total average return is 964% — a market-crushing outperformance compared to 192% for the S&P 500. **Don't miss the latest top 10 list, available with _Stock Advisor_, and join an investing community built by individual investors for individual investors.** See the 10 stocks » _\*Stock Advisor returns as of March 6, 2026._ _Daniel Sparks and his clients have no position in any of the stocks mentioned. The Motley Fool has positions in and recommends Walmart. The Motley Fool has a disclosure policy._ The views and opinions expressed herein are the views and opinions of the author and do not necessarily reflect those of Nasdaq, Inc. ### 相關股票 - [IBUY.US](https://longbridge.com/zh-HK/quote/IBUY.US.md) - [RTH.US](https://longbridge.com/zh-HK/quote/RTH.US.md) - [ONLN.US](https://longbridge.com/zh-HK/quote/ONLN.US.md) - [XRT.US](https://longbridge.com/zh-HK/quote/XRT.US.md) - [PBJ.US](https://longbridge.com/zh-HK/quote/PBJ.US.md) - [WMT.US](https://longbridge.com/zh-HK/quote/WMT.US.md) - [BJ.US](https://longbridge.com/zh-HK/quote/BJ.US.md) - [EBIZ.US](https://longbridge.com/zh-HK/quote/EBIZ.US.md) ## 相關資訊與研究 - [兩大高層又出手!蘋果庫克、執行長 Hill 再次加碼持股 Nike 盤後漲 2%](https://longbridge.com/zh-HK/news/282750394.md) - [舊款 Kindle 遭砍支援,亞馬遜引發使用者怒火](https://longbridge.com/zh-HK/news/282626598.md) - [深化台日交流 樂天集團推跨場景生態圈整合策略](https://longbridge.com/zh-HK/news/282713711.md) - [麗晶精品母親節檔期登場 引進 CYBEX 快閃挹注精品消費力](https://longbridge.com/zh-HK/news/282631023.md) - [韓國電商「11 街」6 月進駐京東海外平台「京東全球購」,佈局中國市場](https://longbridge.com/zh-HK/news/282769377.md)