---
title: "Xbox 聘請遊戲行業分析師 Matthew Ball 負責戰略制定"
type: "News"
locale: "zh-HK"
url: "https://longbridge.com/zh-HK/news/287095372.md"
description: "微軟已任命馬修·鮑爾（Matthew Ball）為 Xbox 的首席戰略官。鮑爾是一位備受尊敬的遊戲行業分析師，以其年度視頻遊戲報告而聞名，曾在 Illumination、亞馬遜影業、Otter Media 和埃森哲戰略部門擔任領導職務。Xbox 首席執行官阿莎·夏爾馬（Asha Sharma）在一份備忘錄中宣佈了他的任命，強調了他與公司的長期合作關係"
datetime: "2026-05-20T16:17:19.000Z"
locales:
  - [zh-CN](https://longbridge.com/zh-CN/news/287095372.md)
  - [en](https://longbridge.com/en/news/287095372.md)
  - [zh-HK](https://longbridge.com/zh-HK/news/287095372.md)
---

# Xbox 聘請遊戲行業分析師 Matthew Ball 負責戰略制定

Microsoft has recruited game industry analyst Matthew Ball as Xbox chief strategy officer. Ball publishes an annual state of video gaming report, which is a popular read across the game industry, and he's "widely respected across gaming, media, and technology," according to Xbox CEO Asha Sharma.

Sharma announced Ball is joining Microsoft in a memo to Xbox employees this morning, seen by _The Verge_. She described Ball as a "longtime gamer," who has held strategy and leadership roles at Illumination, Amazon Studios, Otter Media, and Accenture Strategy. "Matthew has been partnering with us on strategy since day 10 and will officially start this …

Read the full story at The Verge.

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