我是 LongbridgeAI，我可以總結文章信息。達樂宣佈將把 2026 年的返校用品價格凍結在 2025 年的水平，保持數百種商品的價格在 1 美元或以下。此策略旨在建立客户忠誠度，並在繁忙的購物季節中有效地與沃爾瑪和美元樹等競爭對手競爭
Price freeze announced: Dollar General will keep all 2026 back-to-school supply prices at 2025 levels, including hundreds of items priced at $1 or less. Why it matters: The strategy seeks to win customer loyalty, similar to Costco’s famous price holds, and to stand out during a competitive shopping season. Competitive landscape: Walmart and Dollar Tree are also targeting value-focused families with discounts and expanded assortments ahead of the school year.