Ferrari Announces Continued Stock Repurchase Program

Summary

Ferrari NV has announced the continuation of its share buyback program, totaling approximately Euro 1.69 billion as of September 8, 2025. This is part of the eighth tranche of a multi-year initiative expected to reach around Euro 2 billion by 2026.Reuters

Impact Analysis

So basically, Ferrari is doubling down on its share buyback strategy, which is a strong signal of confidence from management. The timing is interesting—right after Deutsche Bank upgraded Ferrari to a ‘buy’ rating, citing the F80 supercar as a key growth driver and projecting ambitious mid-term targets. The buyback program, now totaling €1.69 billion, is part of a larger €2 billion initiative expected to complete by 2026.Reuters This move could be seen as Ferrari’s way of reinforcing its stock value amidst market fluctuations, especially given the slight dip in share price today. The market might be underestimating the impact of these buybacks on EPS and shareholder returns. Watch for potential upward revisions in analyst targets as the buyback progresses and the F80’s earnings start to materialize. The risk here is execution—can Ferrari maintain its margins while ramping up production and buybacks?