What is Quarterly Revenue Growth?

515 reads · Last updated: December 5, 2024

Quarterly revenue growth is an increase in a company's sales in one quarter compared to sales of a different quarter.The current quarter's sales figure can be compared on a year-over-year basis (e.g., 3Q sales of Year 1 compared with 3Q sales of Year 2) or sequentially (3Q sales of Year 1 compared with 4Q sales of Year 1). This gives analysts, investors, and additional stakeholders an idea of how much a company's sales are increasing over time.

Definition

Quarterly revenue growth refers to the increase in a company's sales over one quarter compared to another. The current quarter's sales can be compared to the same quarter in the previous year (e.g., comparing the third quarter of year one to the third quarter of year two) or sequentially (e.g., comparing the third quarter of year one to the fourth quarter of year one). This allows analysts, investors, and other stakeholders to understand the growth of a company's sales over time.

Origin

The concept of quarterly revenue growth originated from the need for corporate financial reporting, especially in the mid-20th century, as the global economy rapidly expanded. Companies needed to report their financial status more frequently. Quarterly reports became standard, helping investors and management to understand a company's financial health more promptly.

Categories and Features

Quarterly revenue growth can be categorized into year-over-year (YoY) growth and quarter-over-quarter (QoQ) growth. YoY growth compares the same quarter from the previous year, eliminating seasonal effects. QoQ growth compares the previous quarter, reflecting short-term business changes. YoY growth is typically used for long-term trend analysis, while QoQ growth is more suitable for short-term analysis.

Case Studies

For example, Apple Inc. saw a 10% increase in revenue in the third quarter of 2023 compared to the third quarter of 2022, indicating the continued popularity of its products in the market. Another example is Amazon, which experienced a 5% QoQ revenue growth in the fourth quarter of 2023, primarily driven by the holiday shopping season.

Common Issues

Investors often overlook the impact of seasonal factors when analyzing quarterly revenue growth, leading to misjudgments about a company's actual growth. Additionally, relying solely on quarterly revenue growth data without considering other financial metrics can result in one-sided investment decisions.

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Fast-moving consumer goods (FMCGs) are products that sell quickly at relatively low cost. FMCGs have a short shelf life because of high consumer demand (e.g., soft drinks and confections) or because they are perishable (e.g., meat, dairy products, and baked goods).They are bought often, consumed rapidly, priced low, and sold in large quantities. They also have a high turnover on store shelves. The largest FMCG companies by revenue are among the best known, such as Nestle SA. (NSRGY) ($99.32 billion in 2023 earnings) and PepsiCo Inc. (PEP) ($91.47 billion). From the 1980s up to the early 2010s, the FMCG sector was a paradigm of stable and impressive growth; annual revenue was consistently around 9% in the first decade of this century, with returns on invested capital (ROIC) at 22%.