Market Insight | BILIBILI-W Surges Over 6% as SL Green's New Game "Three Strategies" Exceeds Revenue Expectations, Overseas Market Potential Opening Up

BILIBILI-W's stock price rose by more than 6% to reach HKD 128.6, with a turnover of HKD 86.3087 million. The company's newly released game "Three Kingdoms: Conquer the World" has been warmly welcomed, with an estimated total revenue of RMB 83.83 million on the iOS platform in the first 5 days. The game has optimized player experience, and the producer revealed intentions for overseas expansion, which may help BILIBILI tap into international markets. CICC estimates that "Three Conquests" could generate monthly revenue of RMB 500-800 million, contribute revenue of RMB 800 million to RMB 1.3 billion in 2024, and drive a 12-20% increase in annual game revenue. SLG mobile games have long-term operational potential