According to the Zhitong Finance APP, as disclosed by the China Chain Operation Association, in 2024, the overall scale of online sales of the Top 100 enterprises in China's network retail sector reached 1.91 trillion yuan, a 2.7% increase from the previous year. The companies listed in this ranking include 8 e-commerce companies, 47 physical retail companies, and 45 consumer goods companies. The top three companies are JD.com, Alibaba, and Vipshops, with all three companies' online sales exceeding one trillion yuan, with year-on-year growth of 0.7%, 6.4%, and 8.6% respectively.
In terms of growth rate and increase, among the Top 100 enterprises, 65 companies achieved positive growth in online sales, with 38 companies achieving double-digit or higher growth (including 2 e-commerce companies, 19 physical retail companies, and 17 consumer goods companies). At the same time, the growth of online sales in e-commerce, physical retail, and consumer goods companies is relatively balanced, with the proportion of year-on-year growth in online sales exceeding 60% for all three sectors.
In terms of online sales scale, among the Top 100 enterprises, there are 3 companies with online sales exceeding one trillion yuan, 16 companies exceeding one hundred billion yuan, 45 companies exceeding ten billion yuan, and 36 companies exceeding one billion yuan. The investigation found that the accelerated integration of online and offline channels in the retail consumer market and the continuous innovation of business models have become key drivers for promoting consumption growth.
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In 2024, the overall scale of online sales of the top 100 Chinese online retail companies reached 1.91 trillion yuan, an increase of 2.7% over the previous year. Among them, JD.com, Alibaba, and Vipshops ranked top three, with their online sales exceeding hundreds of billions of yuan. In addition, among the Top 100 companies, 65 achieved positive growth, with 38 companies achieving double-digit or higher growth. The online sales growth of e-commerce, physical retail, and consumer goods companies is relatively balanced, with the three sectors accounting for over 60% of the total online sales year-on-year. The growth of online sales is attributed to the accelerated integration of online and offline channels in the retail consumer market and the continuous innovation of business models

- The China Chain Store Association revealed that by 2024, the total online sales of the Top 100 network retailers in China reached ¥19.1 trillion, showing a 2.7% growth from the previous year. The list includes 8 e-commerce companies, 47 physical retailers, and 45 consumer goods companies, with JD.com, Alibaba, and Vipshop ranking as the top three, each surpassing ¥100 billion in online sales with varying growth rates.
- Among the Top 100 companies, 65 showed positive growth in online sales, with 38 achieving double-digit growth, spanning across e-commerce, physical retail, and consumer goods sectors. The survey highlights a balanced growth in online sales across these sectors, collectively contributing to over 60% of the total growth, indicating a significant trend in the convergence of online and offline retail channels.

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China Chain Store & Franchise Association: By 2024, the overall scale of online sales of the top 100 online retailers in China will reach RMB 1.91 trillion