Starbucks is giving incoming CEO Brian Niccol $85 million in cash and stock for leaving Chipotle

CNBC
2024.08.14 22:33
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Starbucks will pay incoming CEO Brian Niccol $14 million in cash and stock for leaving Chipotle, taking the reins on Sept. 9. His compensation includes a base salary of $1.6 million, potential cash bonuses of $2 million, and equity awards worth up to $5 million. Niccol also receives a $4 million cash bonus and $10 million in equity for forfeiting his Chipotle compensation. His pay package ties directly to Starbucks' performance, aiming to turn around the coffee chain's slumping sales and improve customer experience.