Market Insight | ANTA SPORTS rose nearly 8% in the afternoon, policy driving continued improvement in consumer spending, institutions optimistic about potential revaluation of the company's valuation

ANTA SPORTS rose nearly 8% in the afternoon, up 7.16% as of the time of publication, trading at HKD 101.8 with a turnover of HKD 22.09 billion. On the news front, CICC released a research report stating that policy-driven consumption growth continues to improve, and the mainland consumer goods industry may see a revaluation opportunity. Although retail market sales growth is still under pressure, there has been further improvement compared to September. Sales growth in the home appliances and clothing retail industries exceeded expectations, while the sports apparel, catering, and tourism industries met expectations. The industry rating has been upgraded to "outperform the market". DAHUA JIXIAN also released a research report pointing out that the stock prices of Chinese consumer stocks it covers have rebounded by an average of about 33% since the end of September. However, the current valuation level is still not considered high. With the anticipation of direct policy support and the potential wealth effect, Chinese consumer confidence may gradually recover. This will improve the profit visibility of Chinese consumer goods companies this year, leading to a potential revaluation. The bank recommends that investors refocus on Chinese investment themes, with favorable stocks including ANTA SPORTS