Earnings Report Preview | AI Boosts Advertising Business, Meta's Stock Price Expected to Rise Again

Social media giant Meta is set to announce its latest financial results after the close of trading on Wednesday, with the market widely expecting it to continue its strong performance. Analysts predict that third-quarter revenue will reach $40.25 billion, an increase of nearly 18% year-on-year, with a net profit expected to be $13.56 billion. Thanks to AI technology, Meta's advertising business has seen significant improvement, leading to a rise in stock price. Analysts at Deutsche Bank believe that AI optimization will continue to drive growth in advertising revenue, with Wall Street expecting third-quarter advertising revenue to be $39.54 billion. Meta's stock price has already risen by over 60%