Meta is targeting Google, developing an AI search engine to capture market share on its platforms
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Meta is developing an AI search engine for Facebook, Instagram, and WhatsApp, aiming to compete for Google's market share. Analyst Justin Post pointed out that Meta's AI search may attract users, thereby reducing Google's traffic. Although Meta does not intend to completely replace Google, integrating AI search functionality in social media may lead to market fragmentation. Meta's stock price rose by 2.62% to close at $593.28
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