Counterpoint Research: In Q3 2024, global smartphone sales increased by 2% year-on-year, while Apple’s sales remained flat year-on-year
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According to Counterpoint Research, global smartphone sales in the third quarter of 2024 increased by 2% year-on-year, marking the first growth since 2018. Apple’s sales remained flat, but due to the early release of the iPhone 16, it became the top-selling brand. Samsung continued to lead in shipments, while Apple led in revenue, setting a historical high. Motorola and Huawei saw sales growth of nearly 30%. Overall market shipments reached 307 million units, with revenue increasing by 10% year-on-year
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