
Vanguard has won! The "world's largest ETF" title changes hands, VOO is unstoppable and will soon surpass SPY

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Vanguard's S&P 500 ETF (VOO) attracted nearly $18 billion in inflows at the beginning of 2025, with assets reaching $626 billion, and is expected to surpass State Street's SPDR S&P 500 ETF Trust (SPY). The success of VOO is attributed to its low fees (annual fee rate of 0.03%) and stable customer base. Although SPY remains popular among professional traders, VOO has high investor stickiness and has not experienced any annual net outflows since its inception in 2010. BlackRock's iShares Core S&P 500 ETF (IVV) is also in the competition, with assets reaching $610 billion
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