Market Chatter: Netflix Hits Record 14.2 Million Monthly Users in South Korea

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2025.02.19 09:21
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Netflix achieved a record 14.16 million monthly users in South Korea in January, surpassing its previous high of 13.17 million in December. This growth was fueled by popular Korean originals like "Squid Game Season 2" and "The Trauma Code: Heroes On Call." Netflix led the market with a 61.1% share of usage time, significantly ahead of competitors TVING (16.5%) and Coupang Play (10.2%).