Facebook now lets creators get paid for views on stories

TechCrunch
2025.03.13 17:02
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Facebook is introducing a monetization option for creators to earn money from views on public stories, available globally to those in the Facebook Content Monetization program. This allows creators to profit from content they already share, such as recipe videos or daily life snippets. While details on the payment structure remain unclear, this move aims to encourage more content creation on the platform, especially as Meta seeks to attract TikTok creators. Facebook previously reported that creators earned over $2 billion in 2024, with significant growth in payouts for Reels and short videos.