Sohu.com Limited (NASDAQ:SOHU) May Have Run Too Fast Too Soon With Recent 26% Price Plummet

Sohu.com Limited (NASDAQ:SOHU) shares have had a horrible month, losing 26% after a relatively good period beforehand. Longer-term shareholders would now have taken a real hit with the stock declining 9.1% in the last year. Even after such a large drop in price, there still wouldn't be many who think Sohu.com's price-to-sales (or "P/S") ratio of 0.5x is worth a mention when the median P/S in the United States' Entertainment industry is similar at about 1x. Although, it's not wise to simply ignore the P/S without explanation as investors may be disregarding a distinct opportunity or a costly mistake. AI is about to change healthcare. These 20 stocks are working on everything from early diagnostics to drug discovery. The best part - they are all under $10bn in marketcap - there is still time to get in early. See our latest analysis for Sohu.com NasdaqGS:SOHU Price to Sales Ratio vs Industry April 9th 2025 What Does Sohu.com's P/S Mean For Shareholders? Sohu.com hasn't been tracking well recently as its declining revenue compares poorly to other companies, which have seen some growth in their revenues on average. Perhaps the market is expecting its poor revenue performance to improve, keeping the P/S from dropping. If not, then existing shareholders may be a little nervous about the viability of the share price. Want the full picture on analyst estimates for the company? Then our free report on Sohu.com will help you uncover what's on the horizon. What Are Revenue Growth Metrics Telling Us About The P/S? There's an inherent assumption that a company should be matching the industry for P/S ratios like Sohu.com's to be considered reasonable. If we review the last year of revenue, the company posted a result that saw barely any deviation from a year ago. This isn't what shareholders were looking for as it means they've been left with a 28% decline in revenue over the last three years in total. Accordingly, shareholders would have felt downbeat about the medium-term rates of revenue growth. Shifting to the future, estimates from the dual analysts covering the company suggest revenue growth is heading into negative territory, declining 0.2% each year over the next three years. That's not great when the rest of the industry is expected to grow by 12% per annum. With this information, we find it concerning that Sohu.com is trading at a fairly similar P/S compared to the industry. Apparently many investors in the company reject the analyst cohort's pessimism and aren't willing to let go of their stock right now. There's a good chance these shareholders are setting themselves up for future disappointment if the P/S falls to levels more in line with the negative growth outlook. The Bottom Line On Sohu.com's P/S Sohu.com's plummeting stock price has brought its P/S back to a similar region as the rest of the industry. Using the price-to-sales ratio alone to determine if you should sell your stock isn't sensible, however it can be a practical guide to the company's future prospects. It appears that Sohu.com currently trades on a higher than expected P/S for a company whose revenues are forecast to decline. With this in mind, we don't feel the current P/S is justified as declining revenues are unlikely to support a more positive sentiment for long. If the poor revenue outlook tells us one thing, it's that these current price levels could be unsustainable. You should always think about risks. Case in point, we've spotted 2 warning signs for Sohu.com you should be aware of, and 1 of them is a bit concerning. If companies with solid past earnings growth is up your alley, you may wish to see this free collection of other companies with strong earnings growth and low P/E ratios. If you're looking to trade Sohu.com, open an account with the lowest-cost platform trusted by professionals, Interactive Brokers.With clients in over 200 countries and territories, and access to 160 markets, IBKR lets you trade stocks, options, futures, forex, bonds and funds from a single integrated account.Enjoy no hidden fees, no account minimums, and FX conversion rates as low as 0.03%, far better than what most brokers offer.Sponsored Content