MPNGY

03690

09618

<p>Since entering the takeaway market in March, JD.com has achieved a daily order volume exceeding 25 million through high subsidies, but the market generally holds a pessimistic view of its prospects. Dolphin Research believes that JD.com's takeaway business is a long-term strategy rather than a short-term action, and its impact will gradually become apparent. Analysis indicates that JD.com's takeaway business is closely related to instant retail and needs to be understood from a broader perspective of instant retail regarding its motivations and goals</p>

- Since entering the food delivery market in March, JD has achieved over 25 million daily orders through substantial subsidies, yet skepticism remains about its long-term success.  
- The analysis suggests that JD's entry into Meituan's territory represents a strategic long-term battle rather than a short-term venture, driven by the larger market potential and user engagement in food delivery compared to its existing instant retail business.  
- Ultimately, while JD's motivations for entering the food delivery sector are logical, its success will depend on execution and competitive responses in the evolving market landscape.

Wallstreetcn

Meituan

MEITUAN

JD.com

JD-SW

DingDong

BABA-W

Costco Wholesale

Dada Nexus

JD.com's "big gamble" on food delivery: desperate measures or a carefully crafted strategy?