Ford CEO Jim Farley Believes Waymo's Approach Makes More Sense Than Elon Musk-led Tesla's: 'When You Have A Brand Like Ford... You Have To Be Really Careful'
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Ford CEO Jim Farley expressed skepticism about Tesla's autonomous driving strategy, emphasizing the importance of consumer trust and the use of LiDAR technology, which he believes is critical for safety. During the Aspen Ideas Festival, he compared Waymo's laser sensor systems favorably against Tesla's camera-only approach. Farley stated that Ford is focusing on high-speed, hands-off driving technology while collaborating with self-driving software firms. This highlights a significant strategic divergence in the autonomous vehicle industry, with Tesla's cost-effective model allowing for broader deployment despite scrutiny over its methods.
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