
Netflix’s Newest Bid to Get You to Binge: Watchlists Based on Your Astrological Sign

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Netflix has launched a new astrology hub called Your Zodiac Watchlist, allowing users to browse content based on their astrological signs. This initiative aims to enhance user engagement by offering curated collections that reflect the traits associated with each zodiac sign. The hub will feature themed rows with recommended titles for each sign, starting with Virgo season. This move is part of Netflix's strategy to boost content discovery and engagement through culturally relevant themes.

