
Raya: The Dating App That Rejects You More Politely Than Your Ex

Raya, an exclusive dating app with 2.5 million users on its waitlist, has redefined rejection as a status symbol for Gen Z, contrasting with struggling competitors Bumble and Match Group. While Bumble faces declining revenue and cultural relevance, Raya's curated community appeals to younger users seeking authenticity. The app's exclusivity and branding resonate with Gen Z's preference for scarcity, positioning it as a trendy alternative in the dating landscape. Despite being privately held, Raya is capturing attention in a demographic that Wall Street fears losing, emphasizing that even polite rejection can be a form of social currency.
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