<div id="readability-page-1"><div>RNS Number : 2915Y Burberry Group PLC 05 September 2025 Burberry Group plc (the &#34;Company&#34;) - Director/PDMR ShareholdingThe Company announces that it has today received notification that Orna NíChionna, Senior Independent Director of the Company, purchased 1,208 Ordinary Shares of 0.05 pence each in the Company (&#34;Shares&#34;) on Friday, 5 September 2025 at a price of 1,234.1707 pence per Share.5 September 2025The following disclosures are made in accordance with Article 19 of the EU Market Abuse Regulation 596/2014 as it forms part of UK law.Notification of dealing form<div><table><tbody><tr><td>1</td><td colspan="3">Details of the person discharging managerial responsibilities / person closely associated</td></tr><tr><td>a)</td><td>Name</td><td colspan="2">Orna NíChionna</td></tr><tr><td>2</td><td colspan="3">Reason for the notification</td></tr><tr><td>a)</td><td>Position/status</td><td colspan="2">Senior Independent Director</td></tr><tr><td>b)</td><td>Initial notification /Amendment</td><td colspan="2">Initial notification</td></tr><tr><td>3</td><td colspan="3">Details of the issuer, emission allowance market participant, auction platform, auctioneer or auction monitor</td></tr><tr><td>a)</td><td>Name</td><td colspan="2">Burberry Group plc</td></tr><tr><td>b)</td><td>LEI</td><td colspan="2">213800PE1KEFCNFR1R50</td></tr><tr><td>4</td><td colspan="3">Details of the transaction(s): section to be repeated for (i) each type of instrument; (ii) each type of transaction; (iii) each date; and (iv) each place where transactions have been conducted</td></tr><tr><td>a)</td><td colspan="2">Description of the financial instrument, type of instrumentIdentification code</td><td>Ordinary shares of 0.05 pence eachGB0031743007</td></tr><tr><td>b)</td><td colspan="2">Nature of the transaction</td><td>Purchase of ordinary shares</td></tr><tr><td>c)</td><td colspan="2">Price(s) and volume(s)</td><td><div><table><tbody><tr><td>Price(s)</td><td>Volume(s)</td></tr><tr><td>£12.341707</td><td>1,208</td></tr></tbody></table></div></td></tr><tr><td>d)</td><td colspan="2">Aggregated information- Aggregated volume- Price</td><td><div><table><tbody><tr><td>Aggregate Price</td><td>£12.341707</td></tr><tr><td>Aggregate Volume</td><td>1,208</td></tr><tr><td>AggregateTotal</td><td>£14,908.78</td></tr></tbody></table></div></td></tr><tr><td>e)</td><td colspan="2">Date of the transaction</td><td>2025-09-05</td></tr><tr><td>f)</td><td colspan="2">Place of the transaction</td><td>XLON</td></tr></tbody></table></div>This information is provided by RNS, the news service of the London Stock Exchange. RNS is approved by the Financial Conduct Authority to act as a Primary Information Provider in the United Kingdom. Terms and conditions relating to the use and distribution of this information may apply. For further information, please contact rns@lseg.com or visit www.rns.com.RNS may use your IP address to confirm compliance with the terms and conditions, to analyse how you engage with the information contained in this communication, and to share such analysis on an anonymised basis with others as part of our commercial services. For further information about how RNS and the London Stock Exchange use the personal data you provide us, please see our Privacy Policy. END DSHFLFVRAVIEIIE</div></div>

BURBY

Burberry Group PLC announced that Orna NíChionna, the Senior Independent Director, purchased 1,208 ordinary shares at a price of 1,234.1707 pence each on September 5, 2025. The total transaction amounted to £14,908.78. This notification is in accordance with Article 19 of the EU Market Abuse Regulation.

REG - Burberry Group PLC - Director/PDMR Shareholding