Nissan is involved in acquiring experience from Chinese car manufacturers to accelerate the new car launch process

According to foreign media reports, Nissan Motor's CEO Ivan Espinosa stated that aging product lines have become the focus of the company's next adjustments. The company has entered a phase of launching a large number of new vehicles, including reducing the complexity of administrative procedures when introducing new models and significantly shortening the development process. This will help the company maintain the right pace for product launches and respond more quickly to changes in market trends.

He mentioned that the acceleration of development and market launch began 18 months ago and has already shown initial results. Nissan has also learned from experiences in highly competitive regions such as China, aiming to shorten the development time for new models from the current over 50 months to 37 months, in order to bring products to market more quickly. However, Chinese competitor BYD (01211.HK) has been able to convert concept cars into mass-produced models within 24 months.

Additionally, Nissan is facing its own financial issues, with over $5 billion in debt maturing next year. The company expects an operating loss of 180 billion yen (approximately $1.2 billion) for the first half of the fiscal year ending September, and is therefore seeking to raise over 1 trillion yen through debt and asset sales.

Espinosa stated that 850 billion yen has already been raised, and fundraising is still proceeding as planned, but denied obtaining a £1 billion loan guaranteed by the UK Export Finance Agency