Knower Tech Acquires Cross Pixel Media LLC

(TheNewswire)Deal expands the data infrastructureand product offerings of parent Know Company Inc.Edmonton, AB – TheNewswire -September 17, 2025 – Knower Tech, a divisionof Know Company Inc. has acquired 100% of the outstanding shares ofCross Pixel Media Inc. in an all-cash transaction.Cross Pixel provides elite audience data solutions andfields engineering and customer service teams for more than 650 brandsthat advertise on major digital platforms. Incorporating thesecapabilities will strengthen Knower Tech, which provides simpler, moretransparent tools – audience targeting, ad automation, and campaignoptimization – to improve performance for media planners and buyers,who can access the products directly via free apps.“Cross Pixel enhances our core proposition,” saidStephanie McCabe, President of Knower Tech and EVP of Know Company.“The products they have created and delivered to the market areexcellent, the team is fantastic, and the underlying technology isvery impressive.”“This is a great fit,” said Alan Pearlstein,Founder of Cross Pixel. “We can give clients access to a portfolioof solutions while we take on even bigger challenges foradvertising.”Know Company founded on the premise that making premiertechnologies more accessible powers business growth. All of thecompany’s products can be used by individuals on demand, withoutlicenses or layers of approval – allowing for stronger, timelierresponses to market conditions.“Our clients have never had a more complete audiencetargeting suite available to them, from premier location to contextualtargeting,” said Vikram Seth, Founder and CEO of Know Company.“We’re excited about the rich capabilities Cross Pixel brings andthe solutions we can create from them.”About Know CompanyFounded in Edmonton, AB in 2016 by Vikram Seth, KnowCompany (formerly LoKnow) is home to Dandelion, LoKnow, Knower Techand IKPN. The employee-owned company is among Canada’sfastest-growing startups and has established itself as a player indigital advertising technology in North America. Know Company hasexpanded their technology and sales offices in the United States toChicago, New York, Denver and Austin and in Canada to Calgary,Edmonton, Saskatoon, Montreal, Toronto, Winnipeg, Vancouver, andVictoria. The expanded footprint allows the enterprise to leverage toptalent across North America and increase access to technology for allof their clients.About Cross PixelCross Pixel Media, based in New York and Miami, foundedin 2011, has built a strong and evolving audience data offering foradvertisers. The extremely talented and long-serving Cross Pixel teamhas built their products on strong infrastructure and datapartnerships that enhance continuous innovation as the advertisingdata industry evolves.CONTACTMedia: Fred Pfaff, fred@fredpfaffinc.com,917-902-6883Corporate: Stephanie McCabe, stephanie.mccable@knowertech.comCopyright (c) 2025 TheNewswire - All rights reserved.