Steve Jobs Taught Guy Kawasaki Don't Make Things 'Slightly Better' — Here Is What The Apple Co-Founder Thought About Big Changes And Big Money

Benzinga
2025.10.11 17:01
portai
I'm PortAI, I can summarize articles.

Guy Kawasaki, former Apple chief evangelist, shared insights from Steve Jobs at the Inc. 5000 Conference, emphasizing that significant impact arises from bold innovations rather than minor improvements. He illustrated this with the evolution of ice production, advocating for 'jumping curves' to achieve substantial success. Kawasaki acknowledged Jobs' abrasive style but highlighted the importance of being mission-driven over ego. He reiterated Jobs' belief in hiring only top talent, a sentiment echoed by Elon Musk, underscoring that elite teams can outperform larger groups.