
Mercadolibre’s Strong Growth Potential in Brazil and Beyond: A Buy Rating Reinforced by Strategic Initiatives and Market Expansion

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Andrew R. Ruben has reinforced a Buy rating for Mercadolibre, citing strong growth potential in Brazil driven by strategic initiatives like expanded free shipping. This is expected to significantly increase gross merchandise volume (GMV) and market share. Despite higher costs from growth strategies, Ruben views them as manageable. Positive momentum in Mexico and Argentina supports the outlook, along with an attractive price-to-earnings ratio. Citi also initiated coverage with a Buy rating and a $2,700 price target.
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