Weibo's daily active users reach 261 million, and the total number of JinCheng V creators reaches 125,000

Zhitong
2025.10.18 11:33

On October 18, at the 2025 Weibo V Influence Conference, Weibo's Senior Vice President of Operations, Cao Zenghui, revealed that as of June 2025, the platform's monthly active users reached 588 million, with daily active users at 261 million, showing significant user stickiness and scale advantages. The platform averages 105 million posts per day, 63 million comments, and 197 million likes daily. The user structure of the platform is quietly changing, with active users gradually shifting towards the 31-40 age group, which accounts for 22.9% of monthly active users. Among active users, those under 30 account for 70.7%, and the proportion of users from fourth-tier cities and below continues to rise, reaching 31.5%, an increase of 1.5 percentage points year-on-year. He also revealed that by September 2025, the total number of Gold Orange V creators on the platform reached 125,000, including 18,000 Gold V authors; the number of Orange V authors significantly increased to 107,000, a year-on-year growth of 57%