Nintendo's $450 Console Is Flying Off Shelves--And the Next Forecast Hike Might Be Coming Soon
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Nintendo Co. has raised its sales and profit outlook, projecting 19 million Switch 2 units sold by March, up from 15 million. The company increased its full-year operating income guidance by 16% to $2.4 billion and raised its dividend payout ratio to 60%. The Switch 2's strong debut, with 10.36 million units sold by September, has exceeded expectations. Despite challenges, Nintendo is boosting advertising spending by 80% to maintain visibility. Production plans suggest up to 25 million units by March, indicating continued investor optimism into 2025.
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